UX/UI Designer at SaaSJet (Atlassian partner) (2024-11 – Present)
- Design and optimize user interfaces for SaaS applications, focusing on intuitive experiences
- Conduct user research to identify usability issues and opportunities for improvement
- Collaborate closely with developers throughout the development lifecycle, conducting design reviews to ensure accurate implementation and smooth feature releases
- Led UX/UI improvements across multiple applications, contributing to a 15% increase in subscriptions
- Improved the onboarding experience for a Jira application based on user research and usability feedback
UX/UI & Marketing Designer at Fractional Teams (2023-09 – 2024-10)
- Create and manage clients' web presence from designing websites to crafting and engaging marketing assets
- Ensure responsive web experiences while maintaining brand consistency across all digital touchpoints
- Work on the development of a new company product — an event scheduling and management application that allows users to create, manage, edit, and delete events
- Designed an event scheduling application from scratch, taking it from the initial concept to a complete UI ready for development
- Created a reusable visual system for professional events, including presentation templates, social media assets, and promotional materials
Brand Marketing Specialist (Fanta, Sprite) at The Coca-Cola Company (2019-06 – 2023-05)
- Coordinate development of creative assets for marketing campaigns
- Collaborate with creative and digital agencies to deliver visual assets and execute marketing campaigns
- Supported production of packaging and promotional creatives
- Support the development of packaging and promotional materials
- Successfully led Fanta marketing campaign for the launch of new flavor, contributing to a 4.7 percentage-point increase in market share compared to the previous year
