Chí Bảo Lê

I am a graduate in E-commerce with experience in e-commerce operations, website design, and UX/UI. I aim to pursue my career as a Business Analyst, applying analytical skills and a data-driven mindset to support business growth and process optimization. My long-term goal is to become a professional Business Analyst and to continuously develop my skills to contribute to the sustainable success of the organization.

E-Commerce Intern at VIVA CONSUMER JOINT STOCK COMPANY (3/2025 - 6/2025)

• Support in building and implementing sales strategies on TikTok for Haruki brand, including analyzing trends, customer behavior and choosing appropriate communication messages.
• Manage orders, consult customers online and record insights from real shopping experiences.
• Track business metrics (revenue, advertising costs, conversion rates), create reports and recommend solutions to improve efficiency.
• Coordinate with marketing team and KOL/KOC to deploy campaign, evaluate results and adjust plan.
• Design images, edit videos for social media posts to increase interaction and brand awareness.

• Bachelor of E-commerce from University of Economics and Finance, Ho Chi Minh City (UEF)
• IELTS English test preparation at Ielts Fighter
• Udemy Data Analytics Course