Hoà Lê

Results-driven E-commerce Specialist with hands-on experience in store operations and professional livestream coordination. Skilled in data analysis and content creation for optimizing operational workflows and driving revenue growth on Shopee, TikTok. Passionate about leveraging consumer insights to enhance shop performance and support strategic commercial decision-making.

Livestream Host & Sales Representative - DKSH Vietnam Co., Ltd - Ho Chi Minh City

(2026-06 - 2026-03)

• Trained in end-to-end Livestream operations-sales scripting, objection handling & Omron Connect app guidance, contributing to a 15% engagement lift.
• Learned Seller Center operations & KAM workflows on Shopee and TikTok Shop, contributing to a 30% revenue increase.
• Completed Physiogel product training-built ingredient consulting & technical support skills through structured mentorship.

Sales Representative Intern - DKSH Vietnam Co., Ltd - Ho Chi Minh City

(2025-10 - 2025-12)

• Owned daily & monthly Seller Center reporting independently-data directly informed inventory and sales decisions.
• Drove a 25% revenue surge for Physiogel by independently executing ingredient consulting & live technical support.
• Aligned digital marketing campaigns with inventory targets across channels-ensuring consistent product messaging at scale.

Multiple Roles - Freelance Projects - Ho Chi Minh City

(2023-12 - 2025-08)

• OnPoint (Livestream Support): Managed cross-platform technical operations, professional lighting/audio setup, and real-time mobile troubleshooting.
• MFast (Telesale & Verification Officer): Screened and reconciled customer data with 99% accuracy while ensuring absolute data privacy.
• UEF E-Commerce Club (Content & Designer): Developed marketing content and visual assets; coordinated technical setups for events.

Bachelor - E-commerce - University of Economics and Finance, Ho Chi Minh City (2026-08)