Linh Phan Mai

A Product Designer with over 4 years of experience across diverse organizations, from startups to leading outsourcing firms. Specializing in visual design to create solutions across B2B product, mobile app and SaaS industries.

UI/UX Designer - Digital Unicorn

(2025-05)

A French technology company, they specialize in producing digital product for European markets

• Collaborate with the project manager to clarify the clients' requirements from non-shape to operation
• Transformed client requirements into engaging interactive designs, using Figma to develop functional and visually appealing prototypes.
• Implemented Information Architecture framework for product, mapping user flows and creating wireframes to ensure optimal outcomes.
• Collaborate with the development team to review and maintain design.
• Stayed consistently educated about emerging trends and breakthroughs in technology, art, and business, applying this knowledge to better project results.

Product Designer - Kas Care

(2024-08 - 2025-04)

In close collaboration with the founders and their team, presently developing bespoke products for the Vietnamese market and designing a dedicated landing page to support the app's marketing efforts:

• Conceptualized and developed ideas for products, then implemented these concepts into feasible features for the product.
• Conducted market research and competitor analysis to identify key challenges. Developed these findings into actionable solutions, leveraging insights to inform strategic decision-making and drive innovation.
• Designed and built Information Architecture (IA), developed user-centric UX Design principles, and crafted Interactive Design elements to optimize usability, enhance user satisfaction, and drive product success.

UI/UX Designer - Saigon Technology

(2022-11 - 2023-12)

Saigon Technology is Vietnam software outsourcing company focused on delivering effective solutions to clients through Agile process.

• Crafted and led the implementation of a visionary Design System using Sketch and Figma, increasing productivity by 80% through standardized components. Implemented Information Architecture frameworks to ensure optimal project outcomes.
• Led collaborative efforts in delivering bespoke B2B solutions, including SAAS, CRM systems, and dynamic dashboards for clients in Singapore and the United States.
• Translated client requirements into captivating UI designs using Figma, creating functional prototypes with aesthetic appeal.
• Mastered System Thinking, scalability, and security to fortify project foundations.
• Maintained a relentless pursuit of knowledge, staying updated on emerging trends to enhance project outcomes. Dedicated to self-improvement through continuous learning.

UI/UX Designer - E9 Digital

(2022-04 - 2022-11)

E9 Digital is a outsourcing start-up. They aims to perpetually uncover better ways of doing things through the power of creativity and technology.

• Conducted thorough research and user analysis, crafting user flows and wireframes to align outcomes with user needs and business objectives seamlessly.
• Collaborated closely with developers, stakeholders, and project managers to design and develop the company's products collaboratively, ensuring a holistic approach to project execution.
• Applied Design Thinking methodologies to ideate and optimize workflows across the entire team, fostering innovation and efficiency in project processes.

UI/UX Designer - Freelancer

(2021-11)

As a UX/UI designer, I assist start-up teams in creating their products

• Implemented Information Architecture framework for product, mapping user flows and creating wireframes to ensure optimal outcomes.
• Transformed client requirements into engaging UI designs, using Figma to develop functional and visually appealing prototypes.
• Stayed continuously informed about emerging trends and advancements in technology, art, and business, applying this knowledge to enhance project results.
• Worked closely with the Founder and Developer to improve SEO for products.

Bachelor's Degree - Graphic Design - FPT University (2017 - 2021)