Uyển Nhật

With nearly 4 years of experience in Marketing Communications, I specialize in building brand presence and developing integrated communication campaigns. I bring a strategic and adaptable mindset, strong cross-functional collaboration skills, and a data-driven approach to optimizing content and communication performance.

MARKETING EXECUTIVE at SAGOMED JSC (2026-12 – Present)

MEDICAL EQUIPMENT & HEALTHCARE TECHNOLOGY IN VIETNAM

• Built and owned SAGOMED's content strategy and omnichannel communication plan, translating the CEO's direction into content pillars, key themes, and monthly plans.
• Leveraged audience insights and content performance to refine content direction, prioritize high-performing topics, and optimize communication activities.
• Led content planning and creative direction across Facebook, LinkedIn, Website, Zalo, and multimedia channels, covering brand, corporate, product/solution, and industry communication.
• Developed integrated communication activities across Digital, Social, POSM, and Events, ensuring consistent brand messaging across touchpoints.
• Collaborated with Sales, Technical teams, external agencies, and partners to translate business and product insights into relevant communication content.
• Managed PR and media communication activities, including developing communication angles, preparing PR content, coordinating media article placements, and supporting event communication.
• Generated 56K+ impressions, 3K+ engagements, and 3K+ LinkedIn clicks from May–July 2026; increased average LinkedIn impressions per post by ~182% and grew the audience by 59% while reducing monthly output.

CONTENT MARKETING (SEO) at TIMES EDU (2025-04 – 2026-04)

INTERNATIONAL EDUCATION & PERSONALIZED TUTORING

• Collaborated with the SEO Team to define target keywords and content priorities.
• Conducted keyword and topic research and produced SEO-optimized articles based on search intent.
• Monitored content performance and organic traffic, providing regular reports and insights.
• Managed community seeding activities for Times Edu International Exam groups.
• Coordinated with the Design Agency to develop Social Media, Website, and Landing Page assets.

Public Relations - Communications – VANLANG UNIVERSITY (2019 – 2023)

Adobe Illustrator – COLORME ACADEMY (2025)