Alicia Human
Alicia Human
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About
I am a Public Relations Management graduate, passionate about helping companies maintain a great public image.
I graduated in 2013, and due to financial reasons was unable to enter the PR industry as I was already working full-time in the tax industry prior to graduating. I however had the opportunity to volunteer at a church and their women’s ministry from 2012 to 2021, I assisted them with events, marketing the events, fund raisers and many feeding scheme initiatives where I requested donations and established a good relationship with the local media.
In my full-time career, I worked as a call centre agent at the South African Revenue Service (SARS) for 8 years, I gave tax guidance, assistance and reviewed previous returns and helped collect tax debt. After this, I worked at a division of Media24, Spree (now Superbalist) as a merchandise planner for 1 year and 6 months. I am currently working at TaxTim as a tax help desk manager, where I assist with complaints, social media queries, blogs and managing the day-to-day operations of the help desk staff.
I am currently registered with the South African Institute of tax professionals (SAIT) as a tax technician, as I enjoy working with numbers, but I enjoy the complexity of communications too.
As a Marketing and Public Relations Management intern, at the New Covenant Christian Church and the Covenant Women Inc NPO’s, I offered the following services: Social media management, paid advertising campaign management, complaints management, blogging, website design and updates, content management, donor support, and event management.
And lastly as a content creator, I write blogs for the TaxTim website, and I volunteer as a content creator at the Tygerberg Hills View Church.
Experience
PROFILE
Social Media Marketing Intern, utilizing my 10 years of experience in creating and executing successful social media campaigns, developing engaging content, analysing and reporting on campaign performance, and staying up to date with the latest trends and best practices in social media marketing. My goal is to assist any company in growing their social media reach while increasing their sustainability.EXPERIENCE
Content creator – View Church Tygerberg Hills
2023- current
Create summaries of sermons, assist with social media reels and write content for the organisation’s website.Social Media and Public relations Intern – Covenant Women Inc
2013-2021
Developed and executed successful social media campaigns across multiple platforms to increase brand awareness and drive traffic to the company's website (which I created and designed). Managed and grew the company's social media accounts by creating engaging content, monitoring analytics, and implementing social media best practices.Tax help desk manager - TaxTim
2019- current
I lead the tax help desk staff and assist the marketing team with social media queries, complaints, review and compile and surveys, lodge disputes with SARS, write and review blogs written by the help desk staff and I review tax calculations.Trust practitioner – Nedbank Wealth
1 September 2018- 31 December 2018
Compiled, reviewed and submitted trust tax returns to SARS.Planner – Spree / Superbalist
2014-2015
Analyzing sales data to inform merchandising decisions, collaborating with the company buyer, interpreting past sales to identify trends, determining how much of an item to have in stock, and maximizing sales.
Education
National Diploma in Public Relations Management
