
Anelisa Mdemka
An experienced Executive Personal Assistant with over 14 years experience, 9 of those years servicing C-Suite.
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About
Dynamic and strategic Executive Assistant with over 14 years' experience supporting C-suite executives across the insurance, government, and corporate sectors. Highly skilled in coordinating high-impact events, managing complex diaries, and enabling strategic execution at the leadership level. Currently supporting the CEO and Executive Head of Strategy & Underwriting at Sasria SOC Limited.
Passionate about communications, brand storytelling, and strategic alignment. Completing a BA in Communication Science. Seeking to transition into a role that merges operations, communication, and strategy.
Experience
Executive Assistant to CEO and Executive Head: Strategy & Underwriting at Sasria SOC Limited (2023-06 – Present)
- Provide confidential support to both the CEO and the Executive Head: Strategy & Underwriting in a fast-paced state-owned enterprise.
- Coordinate travel, claims, and expense management for executive offices.
- Plan and execute all strategy sessions, 90-day reviews, departmental breakaways, and events for CEO's office, Strategy and Underwriting, and control functions.
- Assist in preparing EXCO presentations, board packs, and tracking deliverables aligned to strategic goals.
- Manage complex scheduling, external engagements, and stakeholder correspondence.
- Oversee invoice and procurement processes related to departmental activities.
Executive Personal Assistant to EXCO Members at Santam Insurance (2019-11 – 2023-05)
- Coordinated meetings, stakeholder engagements, and internal comms for senior executives.
- Provided event support and technical marketing assistance to Broker Services JHB.
- Managed diaries, intranet updates, travel logistics, and team communications.
- Supported onboarding, procurement, and administrative compliance.
Personal Assistant / Senior Administrator at Old Mutual South Africa (2016-05 – 2019-10)
- Provided administrative, reporting, and diary management support to area and regional managers.
- Handled travel bookings, staff payments, claims, and event coordination.
- Managed daily and weekly sales reporting, competitions, and onboarding.
Personal Assistant to Communications Manager at Old Mutual SA (2012 – 2016)
- Managed diaries, minute-taking, travel, and event planning across communications and admin departments.
Education
BA in Communication Science – University of South Africa (UNISA)
Matric – Good Hope Seminary Girls' School (2006)

