Admin l PA I New Business Development
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As a Business Development Executive, my mission is simple: find untapped markets, start meaningful conversations, and turn "maybe"
into "closed-won." I specialize in high-impact marketing outreach that cuts through the noise of a crowded inbox to reach decision-makers.
Whether it’s cold prospecting, social selling, or revitalizing a stale pipeline, I treat every lead as a puzzle to be solved. I believe that effective outreach isn't about volume—it’s about relevance.
August 2025 - Present (7 months)
Strategic Marketing & Executive Support
Lead strategic marketing initiatives and B2B outreach programs focused on lead generation, market penetration, and client engagement across multiple industries.
Collaborate with internal technical and delivery teams to position tailored, end-
to-end technology solutions that drive digital transformation and operational efficiency.
Align technology solutions with client business challenges and growth Support go-to-market strategies and strengthen brand visibility through targeted campaigns and thought leadership.
Deliver customised, outcome-driven solutions in collaboration with in-house specialists.
Conduct research and send structured emails to secure client appointments.
Represent the company at corporate IT events, managing stand setup and networking with potential clients.
Drive outreach through LinkedIn marketing posts to expand visibility and engagement.
Prepare and deliver proposals, following through on new business opportunities.
Manage relationships with strategic channel partners to expand market reach.
Executive Support & Diary Management
Manage the CEO’s diary to secure strategic partnerships and client sessions.
Draft minutes and follow-ups for new business engagements, ensuring continuity and accountability.
Strategic Prioritization: Balance urgent requests with high-impact strategic work to ensure executive focus.
Time-Blocking & Buffering: Schedule deep work sessions and add buffers to reduce meeting fatigue.
Contextual Scheduling: Provide detailed invites (names, purpose, links, time zones) for seamless preparation.
Proactive Conflict Resolution: Anticipate and resolve scheduling clashes through daily and weekly reviews.
August 2023 - January 2025 (1 year 6 months)
Served as primary point of contact for SMB clients, driving strategic growth and tailored solutions
Built and nurtured strong relationships with decision-makers, business contacts, and key influencers
Provided consultative support to align solutions with client requirements and business needs
Educated clients on product features to drive adoption and deliver measurable value
Developed and executed targeted strategies to penetrate and expand within specific industries
Page 2 of 5 Leveraged industry insights to identify growth opportunities and position offerings effectively
Delivered business, technical, and product knowledge to support pre-sales activities
Resolved product-related queries and technical challenges to ensure customer satisfaction
Collaborated with clients to co-create new solution strategies and offerings
Partnered with operations to streamline processes and improve execution efficiency
Coordinated with cross-functional teams (Sales, CX, Finance, Supply Chain) to align on outcomes
Utilized Zoho CRM to forecast weekly, monthly, quarterly, and annual sales performance
Consistently achieved sales targets and drove revenue growth throughout contract duration
Strengthened operational efficiency while expanding market reach
September 2018 - June 2023 (4 years 10 months)
Business Development & Sales Professional
Dynamic, results-driven professional with proven success in building strategic sales pipelines and driving revenue growth
Skilled in delivering client-centric solutions across high-impact sector
Experienced in identifying opportunities, optimizing processes, and supporting teams to exceed performance targets
Core Responsibilities & Achievements
Developed and maintained a strong sales pipeline through proactive prospecting and lead qualification
Prepared accurate monthly, quarterly, and annual sales forecasts to guide strategic planning
Conducted in-depth market research and analysis to align business strengths with customer need
Managed upselling opportunities within existing accounts to maximize client value
Supported sales teams in meeting targets and achieving growth objectives
Page 3 of 5 Monitored and reported on key sales metrics, ensuring alignment with budget expectations
Resolved escalated customer complaints promptly, maintaining high satisfaction levels
Ensured compliance with company policies, ethical standards, and operational procedures
Made sound decisions under pressure, prioritizing company interests
Deep understanding of B2B business development in mining, industrial,
construction, and fleet sector
Microsoft Dynamics CRM – proficient in managing customer relationships and sales tracking
Strong analytical capabilities with a focus on performance monitoring and strategic recommendations
Excellent communication skills, both verbal and written eSTUDY South Africa
April 2018 - August 2018 (5 months)
Gauteng, South Africa
Business Development Consultant – eLearning Solutions
I drive strategic sales and foster long-term partnerships to accelerate growth within the digital learning sector. By analyzing market data and competitor landscapes, I position eLearning products as essential tools for organizational innovation.
Revenue & Market Expansion: Implemented targeted sales strategies that consistently drove territory growth and market penetration.
End-to-End Sales Mastery: Led the full lifecycle from lead generation and compelling proposal creation to contract negotiation and closing.
Page 4 of 5 Operational Excellence: Maintained rigorous CRM data integrity in alignment with ISO 9001 standards, ensuring high-level compliance and reporting accuracy.
Strategic Collaboration: Partnered with Marketing and Customer Service teams to unify brand messaging and enhance client retention through "zero-friction"
onboarding.
Client Scaling: Proactively identified extension opportunities, allowing existing clients to scale their digital learning reach across broader internal audiences.
Matric 1972 Sir Pierre Van Ryneveld
