Campaign Coordinator at Village N Life | Pezula Nature Retreat (2026 – Present)
- Serve as main contact for social media
- Run social media campaigns across Instagram, Facebook, TikTok
- Create and schedule engaging content (Reels, Stories, captions, etc.)
- Manage content calendars and stay on top of trends
- Work with creatives to produce campaign assets
- Track performance and share key insights
- Engage with online communities to build brand loyalty
Social Media Community Manager at Cape Union Mart (2024 – Present)
Contract position
- Serve as main contact for social media
Digital Marketer at The Blue Room (2023-01 – 2024-12)
- Research advertising trends and competitors' pricing/products
- Decide ad placement and content to reach customers
- Develop and publish digital marketing content
- Implement email marketing campaigns and measure traffic
- Monitor social media and Google Analytics
- Optimize paid ads using SEO tools
- Report on campaign growth and analytics
- Scale campaigns for maximum ROI
- Monitor project status and budget
- Conduct market research for campaigns
- Brainstorm and test experiments for conversions
- Collaborate with marketing and customer experience teams for quality content
- Manage the social media editorial calendar for timely postings
- Foster relationships with community influencers
- Use social listening tools to monitor trends and engagement
- Generate reports on community sentiment and trends for feedback
Social Media Marketing (Content) at Group Editors (2022-01 – 2023-12)
- Manage daily community interactions on various platforms (Facebook, Instagram, Twitter, LinkedIn, Google My Business, TikTok, YouTube)
- Create FAQs and response sheets for the pages
- Respond to comments and queries effectively
- Monitor brand-related conversations and collaborate with the social team for strategic content
- Build and engage a positive social media community while maintaining brand voice standards
- Stay updated on social media trends
- Have working knowledge of key platforms
