SEO News Writer and Editor
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A seasoned SEO (news) writer and editor with a track record of high-ranking, research-backed content, Dave’s work is featured on MSN and Apple News, Flipboard, Medium, Substack, and dentedarmour.com. He has crafted and refined copy across diverse industries, including travel, esports, news, health and fitness, general wellness, and B2B martech.
A Career that Started with iGaming:
I wrote for an online company marketing for the online gambling scene. We covered the sport and its laws across borders. We dealt with the security and the technology driving it through SEO-conscious features and marketing articles.
In the opportunities that followed, I gained the following experience:
In 2024, following staff reductions, I assumed editorial responsibilities, leading a small but effective team. I liaised with MSN directly and helped maintain content quality and output under pressure.
Performance-Driven Output:
One of my articles attracted over 700,000 interactions, with another team member's piece surpassing a million. These helped trigger high-performing ad campaigns by significantly boosting site traffic.
As a breaking news and feature writer, I regularly produced five SEO-optimized, 500-word articles per day across verticals like tech, business, health, and global affairs. I also peer-edited colleagues’ work and managed the news aggregation page.
During a major international crisis, I was the only team member on shift and independently pivoted coverage to reflect breaking developments. I ensured factual, unbiased reporting under pressure.
I'm proficient in WordPress, including plugins like Rank Math, Yoast SEO, and Elementor.
My personal site, Dented Armour reflects my technical and editorial skills.
Journalism degree in South Africa along with diplomas in creative writing, web development, and IT.
