Freelance Social Media & Digital Marketing Representative and performance/growth marketing
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I am a 23-year-old male with my own transport. I am a dedicated person and always endeavour to achieve the goals set by myself to the best of my ability. I am a motivated, passionate and a hard-working type of person.
I am always willing to learn new skills and obtain the necessary knowledge to do the task what is required to the best of my ability. I believe that I have good decision-making skills and that I am a focused and a determined person. I am a team player and always willing to learn something new.
Date: January 2023 to January 2025
Position: Freelance Social media & digital marketing representative
Responsibilities:Managing social media accounts (Facebook, Instagram, LinkedIn, TikTok, X, etc.).
Creating and scheduling content, including posts, stories, reels, graphics, and videos.
Writing engaging captions and using relevant hashtags.
Responding to comments and messages to build customer relationships.
Planning content calendars to keep social media consistent.
Running paid advertising campaigns on platforms like Facebook, Instagram, and Google.
Monitoring campaign performance and providing reports on reach, engagement, leads, and sales.
Growing followers and engagement through organic marketing strategies.
Conducting market and competitor research to identify trends and opportunities.
Optimizing websites for search engines (SEO) to improve visibility in Google search results.
Email marketing, including creating newsletters and promotional campaigns.
Generating leads by attracting potential customers through digital channels.
Working with clients to understand their goals and develop marketing strategies.
Staying up to date with the latest social media trends, platform updates, and digital marketing tools.Employment History
Date: Feb 2025- June2026
Develop and execute digital marketing strategies focused on customer acquisition, lead generation and business growth.
Plan, launch and manage paid advertising campaigns across platforms such as Google Ads, Facebook and
Instagram.
Identify and target potential B2B customers across industries including security, mining, construction, logistics,
hospitality and other commercial sectors.
Create targeted marketing campaigns to promote two-way radios, communication solutions, rentals, repairs and related products and services.
Monitor and analyse campaign performance, including leads, cost per lead, conversion rates, customer acquisition costs and return on advertising spend (ROAS).
Optimise campaigns, audiences, budgets and creative content to improve marketing performance and maximise return on investment.
Develop and manage social media content, promotional campaigns, product marketing and customer-focused digital content.
Analyse website traffic, customer behaviour and conversion performance to identify opportunities for improving lead generation and sales.
Work closely with the sales team to qualify marketing leads, track conversions and identify which campaigns generate genuine business opportunities.
Develop strategies to increase website enquiries, quote requests, customer engagement and overall sales.
Conduct competitor and market research to identify new customer segments, trends and growth opportunities.
Create performance reports and provide insights and recommendations to improve marketing and sales results.
Continuously test new marketing strategies, advertising creatives, audiences and sales funnels to drive sustainable business growth.
Date:Sep 2025-May 2026
Responsibilities: Working US time zones dealing with Inbound and outbound calling selling water filtartion to canadian and US clientele for drinking and whole home solutions and sending quotes and making meeting appointments. Arrangeing installations for tech team
National Senior Certificate in General Education – Linden High School
Rugby Training in Sports – IRI Academy (2022)
