Sales Team Leader - CCBSA | Coca-Cola Beverages South Africa
(2024-10 - 2026-01)
- Led, coached, and motivated a team of 12 account managers and 7 students to exceed monthly volume and revenue targets
- Conducted daily team briefings, route planning, and performance reviews to drive accountability
- Monitored key sales KPIs, implemented corrective actions, and reported on team performance to regional management
- Developed and executed in-store promotional activities and ensured merchandising standards across all outlets
- Resolved escalated customer complaints and negotiated solutions to maintain key account relationships
Acting Wholesaler Manager - CCBSA | Coca-Cola Beverages South Africa
(2022-08 - 2024-10)
- Managed end-to-end operations for wholesale channel, servicing wholesale and cash & carry customers
- Drove wholesale volume growth of YoY through strategic pricing, promotions, and customer engagement
- Negotiated trading terms, managed credit limits, and ensured collection of outstanding debtors within terms
- Collaborated with logistics and warehouse teams to ensure stock availability and on-time delivery to wholesalers
- Analyzed market trends and competitor activity to identify new wholesale opportunities
Sales Team Leader - CCBSA | Coca-Cola Beverages South Africa
(2019-01 - 2022-08)
- Supervised daily sales activities of team members in the formal trade channel
- Trained new sales reps on product knowledge, selling skills, and CCBSA sales processes
- Executed national campaigns and new product launches within territory, achieving distribution targets
- Conducted regular trade visits to ensure execution standards and build strong customer relationships
Account Manager / Sales Team Leader - CCBSA | Coca-Cola Beverages South Africa
(2013-01 - 2019-01)
- Managed a portfolio of formal trade accounts, responsible for volume, revenue, and profitability growth
- Developed and maintained strategic relationships with store owners and managers to drive brand loyalty
- Implemented customer business plans, tracked performance against targets, and identified growth opportunities
- Responsible for order generation, merchandising, asset management, and in-store compliance
Account Manager - CCBSA | Coca-Cola Beverages South Africa
(2008-01 - 2013-01)
- Grew sales volume and market share within assigned territory by expanding distribution and display space
- Managed daily sales, merchandising, and customer service for independent and formal trade outlets
- Executed promotional campaigns and ensured pricing compliance across all customers
- Managed stock levels and rotations to minimize returns and out-of-stock situations
Sales Consultant - Tele sure Investment Holdings | Insurance Industry
(2000-03 - 2008-01)
- Sold short-term insurance policies via inbound and outbound calls, consistently meeting monthly sales targets
- Retained existing clients by handling policy reviews, upgrades, and cross-selling additional products
- Provided detailed policy information, quotes, and advice to clients in line with FAIS requirements
- Managed client complaints and queries, ensuring resolution within SLA and maintaining high customer satisfaction
- Maintained accurate client records and updated CRM systems daily
Guest Relations Officer / Shift Leader - Holiday Inn Garden Court Sandton | Hotel Industry
(1997-01 - 1999-12)
- Managed front office operations during shifts, including check-ins, check-outs, and reservations
- Handled guest complaints and requests professionally to ensure high service standards and guest satisfaction
- Performed night audit duties: balancing accounts, posting charges, and preparing daily revenue reports
- Supervised and supported front desk staff, providing training and guidance on hotel systems and procedures
