Jaedin Jesse Dharmalingum

Performance-driven BCom Marketing Graduate and Commercial Sales Specialist with over 5 years of experience driving revenue growth, executing large-scale brand activations, and managing high-tier customer relationships. Proven track record of corporate excellence, including securing #1 Top Performer rankings for consecutive months and executing major activations for multinational brands like Coca-Cola. Skilled in market research, digital CRM workflows, and resolving complex technical service bottlenecks to protect brand reputation.

Pivoting out of frontline technical support to transition into corporate Marketing Management, FMCG Brand Coordination, or B2B Account Executive roles.

Broadband Sales & Account Specialist - CCI South Africa

(2020-11)

• Managed and retained high-value UK-based enterprise accounts for TalkTalk, consistently exceeding sales targets and revenue growth KPIs through targeted upselling and customer retention strategies.
• Promoted rapidly to Broadband Sales Specialist (April 2022) due to sustained high performance; ranked #1 Top Performer across the campaign for six consecutive months.
• Diagnosed and resolved complex broadband routing, connectivity, and network-level client issues, reducing subscriber downtime.
• Maintained high-accuracy client history records, technical service briefs, and account files inside corporate CRM systems.
• Maintained an audited 100% positive Customer Satisfaction (CSAT) score, earning the company's Customer Championship Award for service excellence.
• Participated in continuous technical and service delivery training to stay updated on product changes and emerging business methodologies.

Commercial Brand Promoter (Contract) - Coca-Cola Bottling Company

(2016-01 - 2020-02)

• Spearheaded retail activations, campaign rollouts, and field brand marketing operations for major corporate retailers including Checkers, SPAR, Shoprite, and Makro.
• Represented and managed brand touchpoints at elite, high-profile public events including the Comrades Marathon, Dusi Canoe Marathon, and SPAR Ladies Race to drive brand awareness and boost sales volumes for core product lines (Powerade, Play, Iced Tea).
• Gathered crucial local market research data and customer feedback loops to support regional corporate marketing teams with data-driven insights.
• Maximized product visibility and on-shelf footprint through strategic point-of-sale display layouts and inventory merchandising.

Bachelor of Commerce (BCom) - Marketing - Richfield Graduate Institute of Technology

National Senior Certificate (Grade 12) - Eastbury Secondary School