Business Development and Growth Manager - Jiltin Investments CC
(2020-11)
- Attended conferences and trade association meetings to represent company, build industry networks and promote new product lines.
- Created short-term and long-term goals for business team to achieve objectives.
- Closed long-term agreements through skilful negotiation.
- Worked closely with buyers to extend product lines
- Utilised data analytics to inform decision-making, driving efficiency in marketing efforts.
- Spearheaded the development of innovative products, meeting evolving market demands.
- Oversaw website redesign projects, improving user experience and increasing online conversions.
Business Development and Co - founder - Buyizzy
(2017-06 - 2020-11)
- Responsible for managing client accounts, overseeing sales and always looking for opportunities to grow the company
- Managed all product development activities from start to finish, including designing, material sourcing, developing and market launching.
- Managed a small team of 10 employees, managing matters including delegating tasks and handling staff issues.
- Implemented robust sales strategies that doubled annual revenue within the first two years of operation.
Social Media Analyst - The PCRF - UAE - UAE
(2013-01 - 2016-12)
Company Overview: (Palestine Children's Relief Fund)
- Created a social media presence
- Thereafter managed and produced entertaining and engaging content
- Dealt with volunteers and donors feedback
- Manage a monthly tweetathon session
- Oversaw paid social media advertising, maximising return on investment through targeted campaigns.
- Collaborated with content creators to produce engaging and relevant material for various platforms.
- Participated in industry events and webinars to stay current with social media trends and technologies.
Social Media Analyst - Travelstart
(2014-09 - 2015-09)
- Responsible for managing social media accounts and creating an online product experience for customers, including developing innovative marketing solutions
- Duties also include maintaining daily activity, including; developing content for posting on all designated social media outlets, monitoring online competitor presences, researching new blogs and channels for relevance/trend identification, reporting 'chatter' and other relevant online data
- Oversaw paid social media advertising, maximising return on investment through targeted campaigns.
- Utilised analytics tools to measure campaign success, adjusting strategies for optimal results.
- Optimised social media profiles for search engines, increasing visibility and attracting new followers.
- Responded to customer enquiries on social media, fostering positive interactions and brand loyalty.
- Provided insights into customer sentiment and feedback from social media, guiding product development and improvement.
Social Media Analyst - Comedy Dubai
(2013-09 - 2014-02)
- Managed and produced entertaining and engaging content on Twitter and Facebook for Comedy Dubai
- Managed customer feedback through online media, and increased followers by roughly 50% since taking over
- Analysed social media trends to inform marketing strategies, enhancing brand presence and engagement.
- Coordinated with influencers to expand brand visibility and credibility among target demographics.
- Monitored competitor social media activities, providing insights for competitive advantage.
Marketing Editor (Company magazine) - Barloworld Logistics
(2012-06 - 2012-08)
- Produced the corporate magazines for internal and external communication
- Developed story and content ideas, tailored to different audiences
- Proof reading, sub-editing and fact checking
- Delivered finished product ahead of deadline
- Developed story ideas and assigned topics to team of writers.
- Evaluated and fact-checked all copy to verify accuracy and quality of work.
- Liaised with marketing and sales teams to align editorial content with promotional activities and campaigns.
Reporter - Internship - Gulf News Radio - UAE - UAE
(2011-06 - 2011-09)
- Part of small reporting team I sourced and conducted interviews before editing them for broadcast
- Made longer radio pieces for special programming on topics including Ramadan and the smoking ban
- Attended press conferences and other events, effectively gathering information for reporting.
- Provided live reports from the scene of major events, delivering timely updates to the audience.
- Managed multiple assignments simultaneously, prioritising tasks to meet all deadlines.
