Francois Marx

Social-first video editor with 10 years of experience creating high-performing short- and longform content. Expert in pacing, rhythm, and emotional storytelling, with a track record of producing 500+ scroll-stopping videos across YouTube, Instagram, and TikTok with minimal oversight. Proficient in Premiere Pro, After Effects, CapCut, and AI-powered editing tools.

Experienced in editing for successful YouTube channels (including one surpassing 1M views) and supporting startup growth through high-quality editing and technical insight. Known for versatility, efficiency, strong organization, and a commitment to continuous learning.

VIDEO EDITOR (US - remote) at Panorama Motions LLC (2024-02 – 2025-08)

• Editing contributions helped drive over $25M in property sales and expand the client's customer base
• Compiled and refined realtor and various marketing videos for social media
• Cut, structured, and optimized realtor, B2B, and DTC marketing videos for social media platforms in 4K, 9:16 and 16:9 aspect ratios
• Advised on technical and creative techniques

VIDEO EDITOR (US - remote) at Grant Muller Group LLC (2023-09 – 2024-06)

• Client's channel experienced a significant boost in online presence
• Revamped client's YouTube brand and Instagram channel
• Edited 4K 9:16 videos with motion graphics to impart an upbeat feel to the content
• Crafted captions, enhanced with music, sound effects, and additional VFX

ONLINE VIDEO EDITOR at MM Pictures (2023-08 – 2023-09)

• Successfully executed online editing for a series of documentary videos aimed at marketing purposes
• Incorporated motion graphics, color correction and grading, special effects, prepared B-roll, crafted a promo, and wrote scripts
• Assisted in the establishment of the editing suite system and hardware

VIDEO EDITOR (remote) at DLM Lifestyle (2021-05 – 2022-08)

• Helped grow two successful YouTube channels, drew over 1.1 million views on one video, with several others going viral with over 300K views
• Skillfully produced 40+ short, medium, and long-form videos to educate and inform audiences on intriguing topical subjects
• Responsible for editorial decisions, archiving, and supplementary directing and filming duties
• Sourced B-roll and post-production assets, introduced innovative editing techniques, performed colour correction, added 2D motion graphics, assembled final cuts, and designed thumbnails that enhanced both channels' subscriber count

VIDEO EDITOR - VIDEOGRAPHER - DIRECTOR at TravSIM (2018-09 – 2018-10)

• Collaborated with the client to produce 5 one-minute instructional videos for YouTube
• Efficiently managed, storyboarded, directed, shot, and edited all videos on time while also fulfilling all creative requests, project deadlines, and budgetary constraints
• Implemented clear and concise visuals that effectively communicated instructions to viewers, greatly satisfying the client

VIDEOGRAPHER - VIDEO EDITOR at HeartCry (2009-04 – 2017-04)

• Spearheaded filming, sound recording, and editing for the television show "HeartCry"
• Diligently selected locations, set up lights, cameras, and sound equipment while effectively recording inspirational messages and interviews
• Assembled all videos to create a coherent yet impactful storyline in the final output that adhered to all broadcast standards

VIDEOGRAPHER - VIDEO EDITOR at Cattle Masters (2016-06 – 2016-07)

• Filmed and edited an extensive cattle industry seminar
• Captured footage of several keynote speakers, recorded sound, in addition to shooting high-quality B-roll of event activities
• Digitized, organised, and meticulously edited raw footage into a polished final product with high-quality 2D motion graphics, delivered on budget and schedule

MULTI-CAM DIRECTOR/MIXER at Stichting HeartCry (NL) (2010-10 – 2010-11)

• Managed the visual mixing for a three-day conference attended by over 1000 participants
• Curated live shots to compellingly convey speakers' messages, enhancing viewer engagement to the great satisfaction of the producer
• Executed live-cutting between three cameras while directing operators to compose captivating shots

VIDEOGRAPHER - VIDEO EDITOR at Abide in Me (2011-09 – 2016-10)

• Supervised filming and post-production for a pastoral television show
• Ensured proper lighting, filming, and sound recording for the entire show, successfully editing each episode to meet broadcast standards
• Crafted a new show intro and integrated motion titles, significantly enhancing the production's visual quality

DIRECTOR – VIDEOGRAPHER - VIDEO EDITOR at BBTC (2012-10 – 2012-11)

• Directed, filmed, and edited a promotional video for a tertiary institution
• Guided the project from concept to completion, including storyboarding, scheduling, location scouting, and delivering the final formats to accurately reflect the client's vision
• The video achieved a remarkable 300% increase in the client's first-year student applications

DIRECTOR – WRITER at Siyadlala SABC TV (2008-05 – 2008-08)

• The show was nominated for a SAFTA award in 2009
• Wrote, directed, and oversaw post-production for a television show aired by a national broadcaster
• Directed three ENG inserts weekly, managing two presenters, show guests, and various camera operators across a wide range of sports topics
• Advised editors to edit for pacing, rhythm, entertainment value, and target audience focus, as well as supervising voice-over talent in the sound studio

BA in Motion Picture Medium - South African school of Motion Picture Medium

Certificate of Competence in Screenwriting for film & television