Gabrielle Albert

Ambitious final-year Digital Marketing student with a creative mindset and a strong understanding of digital platforms. Brings a balance of creativity and analytical thinking to marketing execution, with a passion for building brands that are relevant, engaging, and results-focused. Over three years of freelance marketing experience, delivering effective campaign strategies, enhancing brand visibility, and achieving measurable client results.

Demonstrated strong skills in digital marketing, client relationship management, and adapting to diverse industry needs.

Digital Marketing Freelancer at Self-employed (2022-01 – Present)

• Planned and Implemented Marketing Strategies for small businesses
• Content Creation
• Monitoring Algorithms
• Social Media Managing

Digital Marketing Team Member at Vega Vibe Competition (2022-01 – 2022-12)

Participated in the Vega Vibe Competition, collaborating within a digital marketing team to develop strategic solutions for the Petit French & Co brand.

• Demonstrated leadership by coordinating team activities, contributing to decision-making, and ensuring timely completion of project deliverables
• Conducted detailed market research to identify consumer behaviour, market trends, and competitive positioning within the pet industry
• Analysed data and campaign insights to support strategic marketing recommendations and improve engagement outcomes
• Conceptualised and developed an innovative service offering — a portable dog snack stall — enabling the brand to expand into a new, customer-facing market segment
• Contributed to the go-to-market strategy, including target audience profiling, brand positioning, and promotional planning

Animal Volunteer at The Society for Animals in Distress (2023-01 – 2023-12)

• Assisted in maintaining and cleaning horse care facilities to support daily operations and ensure a safe, hygienic environment
• Supported programme activities by contributing to the overall care and wellbeing of the horses
• Participated in training sessions focused on organisational updates and operational improvements
• Worked collaboratively with team members and supervisors to ensure tasks were completed efficiently and to a high standard

Tutor at Self-employed (Present)

Part-time tutor for Primary and Highschool students

• Assisting in English, Afrikaans, Business studies and History

Bachelor of Commerce in Digital Marketing – Stadio Higher Education (2026-11)

Bachelors Pass – Curro Midrand Sagewood Highschool