Jordan Van Schoor

Accounts Development Executive at Marcus Evans Group (2026-04 – Present)

Execute full B2B sales cycle from prospect identification through to qualified call booking across the US market
Built Clarity, an AI-powered sales intelligence platform independently. Automated lead scoring across 6 weighted criteria, real-time company research, decision-maker identification, and personalised email generation. Booked first qualified call on day one
Grew personal LinkedIn from 34 to 500 plus connections in 8 weeks with posts averaging 700 plus impressions
Leverage LinkedIn Sales Navigator daily for prospect segmentation and pipeline management
Prepare structured pipeline documentation tracking prospect engagement, follow-up status, and conversion metrics
Used Clarity to achieve 3x the team average response rate within its first month of implementation
Hit full monthly KPI target by the 10th of the month, ten days into the deployment cycle
Booked calls with a range of companies across enterprise, mid-market, and boutique tiers
Enterprise: Empower (Retirement), approximately $1.1B annual revenue; Vensure Employer Solutions, approximately $1.9B annual revenue
Mid-Market: Udemy, approximately $750M annual revenue; Grade, approximately $317M annual revenue
Boutique: Guild, approximately $9.2M annual revenue; Diversified Benefits Service, approximately $10M annual revenue; Greenberg & Rapp Financial Group, approximately $7M annual revenue

Consumer Behaviour and Market Research Externship at Beats by Dre (2026-06 – 2026-08)

via Extern

Completed a full 8-week consumer behaviour and market analysis externship in partnership with Beats by Dre via Extern, committing 8 to 10 hours per week across 6 projects
Sourced and analysed 84 real customer reviews across 6 wireless headphone brands using AI-assisted clustering, identifying 5 ranked consumer pain points with percentage breakdowns
Designed and distributed a 15-question primary consumer survey, catching a critical sampling bias during validation by expanding criteria to include unconverted market segments
Conducted full quantitative analysis including descriptive statistics, Likert scale analysis, feature importance rankings, demographic and spend segmentation, and Pearson correlation analysis across 4 variable pairs
Key finding: higher spend negatively correlates with satisfaction (r = -0.321) and repurchase intent (r = -0.267), indicating the product experience after purchase is not matching the price paid before it
Delivered executive synthesis using SCQA framework and Pyramid Principle, producing a 5-slide CEO-level presentation in Gamma.app and a full interactive data dashboard built as a Claude Artifact with Chart.js
Final strategic recommendation: shift messaging to lead with battery life and audio depth on Amazon and TikTok, own the 18 to 24 female segment, and build a product upgrade cycle to drive repurchase

Digital Marketing Intern at Incubeta (2025-08 – 2025-08)

1 month

Embedded across SEO, Paid Media, and Data Analytics teams at one of Africa's leading performance marketing agencies
Supported keyword research, content optimisation, and technical site audit tasks within the SEO team for the South African department
Observed live PPC campaign setup and optimisation strategy across Australian and South African paid media accounts
Gained direct exposure to analytics reporting frameworks and data workflows used in a live agency environment
Recognised by Senior Paid Media Specialist for inquisitive mindset, depth of thinking, and ability to apply concepts immediately

Head Waiter at Scala Pasta Bar, The Pan Collection (2025-06 – 2025-09)

Cold called the GM directly, walked in same day, and was offered the role on the spot
Generated R46,000 in personal savings in one month to self-fund international semester in Belgium
Managed international clientele adapting communication across language and cultural barriers

Head Waiter at Spur Steak Ranch, Cahokia Spur (2023-09 – 2025-06)

Consistently ranked top revenue performer on the floor, generating R1,000 plus per shift across 5 shifts per week
Saved R70,000 to self-fund first vehicle. Financial target set and executed with full personal discipline

Accounting and Financial Management Tutor at Red and Yellow Creative School of Business (2023-11 – Present)

Tutored 1st, 2nd and 3rd year students who had previously failed, bringing pass rates up to 70 to 80 percent across financial accounting, management accounting, and financial management
Developed practical understanding of financial statements, cost analysis, and accounting principles deep enough to teach and apply directly to analytical and business contexts
Built Varsity Quest, a self-paced gamified learning platform, to extend tutoring impact beyond weekly sessions (see Projects)

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