Juliano Velacci

A dynamic sales professional with a proven track record in driving revenue growth, securing high-value sponsorships, and cultivating lasting business relationships, Juliano excels at identifying opportunities and crafting strategic solutions that maximize impact. His expertise spans sales strategy, sponsorship acquisition, and targeted outreach, with a keen ability to engage audiences and convert connections into valuable partnerships. Passionate about storytelling, he leverages compelling narratives to enhance brand visibility, strengthen market positioning, and drive meaningful collaboration across industries.

Marketing Director - Jobs Challenge Cape Town (IT Conferences Division) - Hybrid Role

(2024-09)

• Leading marketing initiatives for the Jobs Challenge Cape Town, an event aimed at addressing South Africa's job crisis.
• Collaborating with companies to explore innovative solutions for job creation and reintegration of homeless individuals into the workforce.
• Promoting the event to engage companies, job seekers, and international participants while showcasing visions for 2030 workplace strategies.

Marketing Director - IT Conferences / CIO Champions - Cape Town Area, South Africa

(2009-12)

• Spearheading marketing efforts for IT and business leadership events across South Africa, East and West Africa, India, and MENA.
• Delivered 29 successful IT events covering themes like Digital Transformation, AI, Big Data, Cybersecurity, and Cloud Solutions.
• Managed the SA IT Solutions Directory, profiling CIOs, solution providers, and critical industry case studies.

Country Representative - ATIGS Dubai 2021 – LabCorp Group - Western Cape, South Africa

(2019-06)

• Directed marketing and sponsorship sales for the Africa Trade Investment Global Summit.
• Facilitated connections between global investors, CEOs, and policymakers, representing 120+ countries to foster partnerships in African investment opportunities.

Marketing Director - Successful Women Leaders - Cape Town Area, South Africa

(2009-12)

• Organized women’s empowerment and leadership seminars to address workplace challenges and inspire professional growth.
• Developed initiatives to help companies identify and cultivate female leadership talent, promoting equitable opportunities.

Senior Sales Executive - Table View Business Directory, Avusa Media, Cadek Media & Media Web Publications - Cape Town, South Africa

(2008-11 - 2009-11)

• Executed sales strategies for various publications, including the SA Tourism Guide and AA Magazine.
• Conducted subject-matter research to maximize publication relevance and market impact.

Marketing & Sales – Mega Media Expo - Cape Town International Convention Centre (CTICC) - Cape Town

(2008-02 - 2008-09)

• Worked on exhibition sales across various industries at the Mega Media Expo, a significant event showcasing the capabilities of media in South Africa.
• Facilitated connections with key players in media, including TV, Film, Agencies, Publications, and Radio, as well as unique sectors such as vehicle branding.
• Successfully sold sponsorship opportunities to enhance event visibility and impact.

Senior Sales Executive - Topco Media - Cape Town

(2005-07 - 2007-12)

• Concluded conferences such as the CFO-CEO Challenge, The Branding Conference, and Safety in the Workplace, showcasing strategic content development.
• Delivered results through innovative sales strategies and relationship management.

Senior Account Executive & Touring Specialist - QVC & RCI - Throughout South Africa & Africa

(2000-01 - 2005-03)

• Spearheaded Marketing & Sales efforts for premier South African resorts and global destinations through affiliation with RCI and Royal Caribbean Cruises.
• Gained unparalleled sales experience in a dynamic and customer-focused environment, providing a solid foundation for a successful career in marketing.

Marketing & Fundraising Volunteer - CHOC Childhood Cancer Foundation SA

(2010-01)

• Actively involved in marketing and fundraising initiatives to support children battling cancer.
• Advocates for childhood cancer awareness and human rights, assisting with events and sponsorship outreach.
• Continues working toward impactful initiatives with CHOC

Business Matric - Economics, Mercantile Law, Business Economics - Success College (1990 - 1991)

Matric Qualification - Thornton High School (1983 - 1989)