Justin Laguna
Digital Marketing Specialist
Talent
Buffalo, NYMember since August 14, 2026
Digital MarketingCampaign ManagementPerformance AnalysisData Driven StrategiesPaid SocialGoogle AdsCampaign CoordinationReportingCopywritingAdobe Creative Cloud
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Digital MarketingCampaign ManagementPerformance AnalysisData Driven StrategiesPaid Social
About
With a background in digital marketing, campaign management, and performance analysis, passionate about using data driven strategies and creative execution to help organizations reach and convert their audiences. Values environments where data, creativity, and collaboration come together to drive measurable growth.
Experience
Digital Marketing Specialist at Reid | Crosby's (Present)
- Lead digital marketing initiatives across more than 80 retail locations
- Manage multi channel campaigns including paid social, Google Ads, digital media placements, and website updates
- Develop strong skills in campaign coordination, reporting, copywriting
- Work with teams to execute marketing strategies effectively
Interactive Marketing at Alfred University
- Supported digital outreach efforts
- Produced content designed to increase engagement with prospective students and the broader community
- Analyzed performance metrics
- Collaborated across departments
- Contributed to digital campaigns that support organizational goals
Education
Bachelor's of Applied Science - Digital Media & Animation
Associates of Applied Science - Digital Media & Animation
New York University - Associates of Film & Cinema Studies
Skills
Digital Marketing Specialist
