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Kim de Beer

Kim de Beer

SEM and Paid Ads Specialist

Talent
Johannesburg, City of Johannesburg Metropolitan Municipality475 ZAR/hourMember since October 6, 2025
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About

A highly skilled Google Ads PPC Specialist able to drive ROI and manage international paid media strategies. A a results-driven marketer with an analytical and data driven mind.

Key Skills

  • Optimize Google Ads campaigns for improved ROI through strategic bidding and keyword research.
  • Manage paid media initiatives across global regions, including South Africa and the USA
  • Coordinate multi-currency campaigns, including ZAR and USD.
  • Utilize Google Analytics and tracking tools to monitor performance and inform optimizations.
  • Deliver strong analytical, reporting, and communication to stakeholders, thriving in a fast-paced remote environment.
  • Proven experience managing PPC campaigns in Google Ads, Microsoft Ads and Meta
  • Strong knowledge of campaign optimization, bidding strategies, and keyword research.
  • Proficiency with Google Analytics and tracking tools.
  • Ability to work remotely and adapt to a fast-paced environment.
  • Strong analytical, reporting, and communication skills.

Experience

Ryan Pryor Consultation 2020 - current 

SEM & Paid Ads Specialist - managing multiple client accounts running ads in Google, Microsoft, LinkedIn, Facebook, Youtube

Riley and You - 2024 - current

SEM & Paid Ads Specialist - managing multiple client accounts running ads in Google, and Facebook

Leadhome - 2015 - 2020

Sales Advisor - managing home sellers from inquiry to sale and assisting with marketing team 

Education

Google analytics

Google Tag Manager

Google Merchant Center

Google Search Console

Looker Studio

Semrush

Hubspot

Salesforce

Gohighlevel

Slack

Zapier

Multiple custom built CRM's

+ impressive tech stack

ALL SELF TAUGHT

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