Laaiqah Manuel

Graphic Designer with 9+ years of experience delivering strategic branding, digital marketing, web graphics, 3D visualization, and creative content for print and digital platforms. Experienced in leading creative projects from concept to production while developing scalable design systems, AI-assisted workflows, and marketing assets that strengthen brand consistency, customer engagement, and production efficiency.

Graphic Designer | 3D Modeler - PitchPrint - Cape Town | Athlone

(2017-09 - 2026-03)

• Led the design of marketing campaigns, website graphics, application illustrations, and branded assets across digital and print platforms.
• Maintained a consistent visual identity across multiple customer-facing products and marketing channels.
• Produced promotional graphics, newsletters and social campaigns that increased customer engagement and strengthened brand consistency across multiple digital channels.
• Developed and customized 3D models, UV maps, textures, and reusable Blender asset libraries for scalable product customization.
• Integrated 3D assets and optimized lighting, materials, and scene environments for high-quality photorealistic renders.
• Produced motion graphics, product animations, and instructional videos using Blender and Adobe After Effects.
• Built scalable design systems, brand guidelines and reusable templates for apparel, stationery, signage, menus, and marketing collateral.
• Standardized workflows and documented processes to improve team collaboration and onboarding.
• Developed Excel pricing and cost-tracking systems that streamlined quoting and contributed to increased customer sign-ups.
• Collaborated with developers and managers to deliver visually effective WordPress and PrestaShop features.
• Resolved complex production issues through HelpScout while maintaining high customer satisfaction and meeting tight deadlines.
• Integrated AI-assisted workflows to improve ideation, content creation, and production efficiency while maintaining brand quality.

Graphic Designer - Design Lunatics

(2016-08 - 2017-05)

• Designed complete brand identities, marketing collateral, packaging, logo designs, brochures, and promotional materials for clients across diverse industries.
• Developed typography systems, iconography, and visual guidelines to improve brand recognition.
• Created WordPress websites and responsive digital assets using HTML and CSS fundamentals.
• Produced branded Mailchimp campaigns and reusable templates that streamlined future marketing efforts.
• Prepared commercial print artwork following professional production standards.
• Assisted senior designers with branding, layout design, and marketing collateral for multiple client projects.
• Performed quality assurance checks to ensure print accuracy, colour consistency, and production readiness.

Graphic Design Internship - CVS Industries

(2016-01 - 2016-03)

• Prepared commercial print artwork following professional production standards.
• Assisted senior designers with branding, layout design, and marketing collateral for multiple client projects.
• Performed quality assurance checks to ensure print accuracy, colour consistency, and production readiness.

National Diploma - Graphic Design - Cape Peninsula University of Technology (2015 - 2015)

National Senior Certificate - Rylands High School (2011 - 2011)