Affiliate Specialist at SuperSportBet & BetKing (2025 – Present)
- Built and scaled affiliate programmes, identifying and securing new partnership opportunities across regulated markets.
- Negotiated CPA, Revenue Share, and Hybrid commercial agreements to achieve acquisition and revenue targets.
- Developed affiliate growth strategies through market research, competitor analysis, and performance optimisation.
- Managed relationships with webmasters, media buyers, influencers, and content affiliates to maximise partner performance.
- Analysed affiliate KPIs, including acquisition, conversion, retention, and revenue, delivering actionable performance insights.
- Collaborated with Marketing, Product, Legal, and Finance teams to execute campaigns, resolve partner issues, and ensure timely affiliate payments.
- Oversaw affiliate onboarding, campaign implementation, creative distribution, payment reconciliations, and ongoing account management.
Partner Manager at BetJets.co.za (2023 – 2025)
- Spearheaded the growth and management of affiliate and influencer programmes, driving customer acquisition and retention.
- Managed the full affiliate lifecycle, from recruitment and onboarding to performance optimisation and relationship management.
- Collaborated with Marketing and Product teams to execute acquisition strategies aligned with business objectives.
- Conducted market research and competitor analysis to identify growth opportunities and optimise partner performance.
- Managed affiliate reporting, payment reconciliations, and commercial performance to ensure operational excellence.
Affiliate Manager at Bet.co.za (2021 – 2023)
- Launched and scaled high-performing affiliate programmes, driving customer acquisition and revenue growth.
- Built, managed, and reactivated affiliate partnerships while ensuring regulatory compliance.
- Developed and executed acquisition campaigns across web, mobile, and social channels.
- Optimised traffic, conversion funnels, and partner performance through data-driven analysis.
- Managed affiliate relationships, providing strategic support to maximise long-term growth and commercial success.
Marketing Brand Account Manager at Zando.co.za
Quality Assurance at Groupon South Africa
Product Support Specialist at Takealot.com
