Sharne Swart

Hello!

I'm Sharnè Swart, a seasoned marketing professional with over 8 years of experience in driving strategic marketing initiatives and managing diverse channels. My expertise lies in creating and executing integrated marketing strategies that enhance brand visibility and drive customer acquisition.

As a professional

I've worked across various sectors, developing and launching impactful marketing campaigns that have significantly increased engagement and conversion rates. I excel in building and maintaining strong client relationships, leading cross-functional teams, and leveraging data-driven insights to optimise marketing performance. My skills encompass everything from digital marketing and CRM management to project and budget management.

Key Skills

• Digital Marketing
• CRM Management (HubSpot)
• Campaign Management
• Brand Strategy
• Copywriting
• Graphic design (Canva and Indesign)
• Consumer Behavior Analysis
• Marketing Analytics
• Project Management
• Strategic Planning
• Relationship Management
• Budget Management
• Communication
• Problem-Solving and Decision-Making
• Time Management and Prioritisation
• B2B and B2C marketing In my current role as Marketing Manager at Evergreen Lifestyle, my team and I achieved a 200% increase in online engagement and a 150% rise in conversion rates, driving sales revenue up by R204 million. My experience also includes managing social media content, blogs, and websites, and cultivating brand loyalty on platforms like Google and Meta.

Who am I?

• A strategic thinker
• Results-oriented and driven
• An effective leader
• Highly skilled in understanding and communicating with executives
• Fluent in Baby Boomer, Gen X, Millennial, and Gen Z
• A people person
• Empathetic and understanding leader
• Painfully attentive to detail
• A dog lover
• A travel enthusiast
• A tea lover

Looking forward to connecting and exploring opportunities in marketing, account management and digital innovation!

Marketing Manager

Evergreen Lifestyle (October 2020 - June 2024)

• Build and maintain strong client relationships, ensuring integrated work across multiple sectors.
• Provide team and agency with detailed and briefs, review outputs, and manage time efficiently.
• Develop, rollout, manage marketing communication strategies, ensuring metrics are on target.
• Ensure project budgets were applied effectively and stay within allocations.
• Organise and run regular internal and external client meetings.
• Manage relationships with suppliers.
• Cultivate brand loyalty on Google and Meta platforms, resulting in enhanced brand visibility and customer engagement.
• Manage a team of 4 sales agents, 2 telesales agents, and 5 marketing specialists at Huble Digital

Marketing Agency, fostering a high-performing team culture.

Udemy

Marketing Management Course (2024)

Google Analytics course (2024)

North-West School of Design

Clothing Technology & Fashion Design Diploma (FET) (2010 – 2012