Terrence Reddy
Graphic Designer | Creative & Marketing Specialist
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About
I am a creative and versatile Graphic Designer with over 15 years of experience producing effective visual communications across print, digital, retail and marketing environments. I hold a National Diploma in Graphic Design from Tshwane University of Technology. I have extensive experience translating creative briefs into compelling visual concepts, developing campaign artwork, maintaining brand consistency and delivering production-ready designs across multiple formats.
I combine strong hands-on design expertise with marketing coordination experience, a practical understanding of campaign requirements and the ability to manage multiple projects while consistently meeting deadlines.
Experience
Marketing Coordinator & Graphic Designer - Blu Label Unlimited / GloCell Retail Solutions
(2023-08 - 2026-10)
- Designed and adapted creative assets for Blu Voucher and partner marketing campaigns across digital, social media, print, retail and promotional channels.
- Produced campaign artwork and collateral including posters, flyers, banners, stickers, point-of-sale material, social media graphics, billboards and digital advertising.
- Supported campaign rollouts and brand partnerships, translating briefs and marketing objectives into engaging visual content.
- Maintained brand consistency across campaign materials and worked with established brand identities and visual guidelines.
- Collaborated with marketing, sales and other stakeholders to develop, refine and deliver artwork within agreed timelines.
- Supported marketing events, trade shows, golf days, and promotional activities, including preparation and coordination of campaign materials.
- Assisted with content calendars, marketing collateral, supplier coordination, purchase orders and distribution of promotional materials.
Graphic Designer - Cash Converters Southern Africa
(2015-10 - 2023-07)
- Created artwork for national marketing and advertising briefs in line with established brand guidelines.
- Designed business cards, flyers, leaflets, brochures, posters, billboards, street-pole advertisements, signage and social media content.
- Produced image composites, collages and illustrations for promotional campaigns.
- Designed and maintained internal communications, including the quarterly Cashies Chronicle newsletter, company organograms and certificates.
- Created vehicle branding and collateral for internal events, invitations and programmes.
- Developed static and animated digital advertisements, web banners and digital signage content.
- Presented concepts for review, incorporated feedback and prepared final artwork for production.
Graphic Designer - Seriti Printing
(2010 - 2015)
- Worked with clients to understand project objectives, requirements and creative direction.
- Developed concepts and designed advertisements, brochures, booklets, handouts, flyers and logos.
- Managed design projects from initial brief through layout, artwork preparation and final production.
- Created illustrations and layouts in line with client brand guidelines, using photography and a range of visual media.
- Estimated project timeframes, responded to client queries and worked independently or collaboratively as required.
Education
National Diploma - Graphic Design - Tshwane University of Technology (TUT) (2010 - 2012)
Grade 12 / Matric - Laudium Secondary School (2006)
