Ziphelele Luthuli

I have a Bachelor of Commerce in Marketing Management degree from Varsity College (now called Emeris University). I'm eager to kick-start my career in the diverse fields of marketing. I bring a strong foundation in Marketing, Digital Marketing, WordPress, Social Media, Communications and Quantitative Analysis.

Junior WordPress Specialist at Freelance (2025-11 – Present)

• Designed and developed professional WordPress websites from scratch.
• Created and curated high-quality content for the website.
• Managed and maintained the website's layout, theme, and plugins.
• Ensured website responsiveness and user-friendliness.

Content and Social Media Coordinator at Freelance (2023-01 – Present)

• Scaled a niche Instagram account to 500 000+ monthly engagements through data driven content strategy
• Edited and optimised images and videos to enhance visual appeal.
• Developed and maintained a content calendar, content strategy, scheduling of posts for maximum reach and engagement.
• Researched and leveraged trending topics to create relevant, high-performing content that resonated with the target audience

Food Sales Entrepreneur at Self-employed (2018-06 – 2019-11)

• Managed daily sales and cash handling.
• Prepared and packaged food items for customers.
• Marketed products through word-of-mouth and customer engagement.
• Maintained inventory and restocked supplies based on demand.
• Developed basic pricing strategies to maximise profit.
• Conducted market research to gain insights on how well business was running and to find ways to improve.

Bachelor of Commerce in Marketing Management – VARSITY COLLEGE (2022-02 – 2025-11)