A'laa Mohamed

Results-driven Sales Manager with extensive experience in hospitality, events, and MICE sales across Dubai's luxury hotel and beach club sector. Proven track record in driving revenue growth, securing high-value corporate partnerships, and delivering large-scale events. Skilled in client acquisition, contract negotiation, and building long-term business relationships while consistently exceeding sales targets.

Sales Manager at Khalidia Palace Hotel (2026-02 – Present)

• Developed and expanded corporate partnerships across key industries, strengthening presence in the Deira market.
• Led MICE and event sales for a 600-capacity ballroom, driving high-value bookings and occupancy.
• Generated additional revenue through long-stay contracts for suites and serviced apartments.
• Increased F&B and banquet revenue by securing group bookings and seasonal event business.
• Delivered end-to-end event solutions, coordinating AV, catering, and logistics for seamless execution.
• Built and converted a strong sales pipeline through strategic outreach, networking, and client meetings.

Sales Executive at Zero Gravity (2022-10 – 2026-01)

• Exceeded annual sales targets by 120% through strategic client acquisition and retention.
• Managed high-profile corporate and private events with budgets exceeding AED 500,000
• Coordinated large-scale beach and outdoor events, ensuring smooth execution and client satisfaction.
• Strengthened client relationships to drive repeat business and long-term partnerships.

Reservation Sales Agent at Madinat Jumeirah (2021-10 – 2022-09)

• Increased bookings by 15% through personalized guest engagement and effective upselling strategies.
• Managed reservations across multiple luxury properties, ensuring accuracy and high service standards.

Reservation Agent at Radisson Blu Waterfront Hotel (2019-11 – 2021-09)

• Handled high-volume reservations while maintaining strong customer service performance.
• Collaborated with internal teams to enhance guest experience and operational efficiency.

Reservation Supervisor at Charmillion Group Hotels and Resorts (2019-01 – 2019-10)

• Supervised reservation operations, optimizing inventory and pricing strategies to maximize revenue.
• Prepared and analyzed daily reports (availability, pickup, forecast) to support sales decisions.
• Managed rate codes, contracts, and system updates using Opera.

Reservation Agent at Charmillion Hotels & Resorts (2017-12 – 2018-12)

• Managed reservations, OTA bookings, and guest inquiries using Opera system.
• Supported upselling initiatives and contributed to overall guest satisfaction.

Bachelor in languages and literature, Russian Department – Ain Shams University (2016-01)