Rasha Obaid

Highly driven Customer Experience Manager with 15 years of experience in the financial services industry, specializing in compliance and risk management. Possesses a passion for exceeding client expectations and achieving organizational goals. Proven track record of cultivating positive customer relationships, resolving complex issues related to financial regulations & implementing effective strategies that increased organization's target and customers satisfaction by 25%.

Adept at collaboration, communication, and problem-solving, thriving under pressure & adapting to challenges with ingenuity & resilience. Energetic employee well-versed in strong communication & organization skills, leveraging expertise to lead group discussions, manage projects and effective multi-task. Professional in Risk assessment & sales force & various management software.

Have the required certificates in Risk, Compliance and customer experience.

Relationship Manager - Al Hoson Insurance Company - Abu Dhabi

(2021-06)

• Prospect for leads and perform heavy cold-calling to build a pipeline of new businesses
• Supervise accounts daily to retain existing relationships
• Explore ways of upselling to existing customers – collaborate with customer service or retention team to drive growth for existing customers
• Responsible for price and service negotiation with customers
• Responsible for driving sales performance individually and at a team level to reach and exceed monthly and annual targets
• Responsible for offering quotes to current and prospective clients
• Closely collaborate with the Customer Service team to ensure smooth onboarding of clients and ensure satisfactory customer journey
• Carry out research to identify companies not currently doing business with the organization
• Be aware of the competition for potential and new clients and feed that data to Commercial and strategy team regularly
• Scan market for existing rates of logistics services and provide feedback to the pricing team for necessary
• Update daily activities and interaction with potential and existing clients in CRM

Retention Officer - Abu Dhabi Islamic Bank - Abu Dhabi

(2013-05 - 2021-05)

• Ensuring all hindsight reviews are processed in a timely manner with the highest level of accuracy
• Detailing and analyzing exposures, providing comparisons and trends, prescribed and specific provisions, key risk issues, and large exposure information
• Review each Retail loan presentation, including originations, modifications, renewals, and reviews
• Compiled, tracked and analyzed KPIs to surpass business goals year after year
• Created office guidelines and policies relating to per diem expenses, paid/sick leave, and training courses
• Designing filing systems

Customer Service & Marketing Representative - Abu Dhabi Islamic Bank - Abu Dhabi

(2011-10 - 2013-05)

• Attracted potential customers by providing detailed information about various products and services offered by the Bank
• Opened customer accounts by recording account information
• Maintained customer records by updating account information
• Resolved related issues by clarifying customers' complaints

Retention and Marketing Officer - Abu Dhabi Commercial Bank - Abu Dhabi

(2006-12 - 2009-09)

• Participated in the change of bank's loan policy for Privilege customers and militaries
• Increased the loan limit up to two million which was regarded as top achievement
• Analyzed cases with Risk Management Unit & provide bank's loans
• Marketing & selling ADCB products while solving customers complaints or via phone calls
• Managed the customers' liability letters & resolved related financial issues
• Trained newly joined Sales Executives on the fundamentals of sales

Bachelor Of Economic & Political Sciences - Business Economics - Cairo University