
Data & Insights Leader
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I lead data teams focused on enabling clearer, business-aligned decision-making. My work centers on building strong, collaborative environments, setting clear objectives, and supporting individual growth and performance. I bring experience in analytics, data visualization, dashboard design, and agile project management, along with a background in digital strategy and UX that strengthens cross-functional collaboration and strategic thinking.
Data Team Leader at Nodus Company (2020-01 – Present)
Lead a 10-person Data Team, combining data strategy and people leadership to drive informed decision-making. Partner with the Head of Insights to shape the area's strategic direction, define success metrics, and implement Agile practices that enhance business performance and team effectiveness.
Creative Strategist & Data Analyst at Nodus Company (2018-01 – 2020-12)
Designed and developed dashboards in Looker Studio to transform data into actionable insights. Defined and monitored KPIs across multiple projects, delivering performance analysis and client-facing presentations. Contributed to web performance and UX research initiatives, integrating quantitative and qualitative analysis. Coordinated project workflows to ensure timely delivery aligned with business objectives.
UX Strategy Consultant at Nodus Company (2016-01 – 2018-12)
Analyzed website performance and digital experiences by combining behavioral metrics with UX/UI best practices. Identified optimization opportunities and developed decision-oriented reports to support business strategy. Contributed to internal process improvement initiatives, enhancing team efficiency through workflow optimization and automation.
UX Strategy Consultant at Convoy (2014-01 – 2016-12)
Conducted UX/UI analysis of websites and applications, combining usability best practices with quantitative and qualitative data research. Developed insight-driven reports to enhance user experience and optimize digital product performance. Contributed to internal process improvements, increasing efficiency in deliverable production and team workflows.
Industrial Engineering – Universidad de Buenos Aires