HEAD OF SALES. 2023-2025
FLUXIT Software Consultancy
- Established a Sales Team to strategically target corporate markets in Latam and USA.
- Forged partnerships and strategic alliances to strengthen the foothold in these markets.
- Outlined the 2024 Sales Plan to achieve annual revenues totaling USD10M+.
SALES DIRECTOR.
2022-2023
STREAMBE Software Factory, Americas
- Developed B2B Sales & Marketing Strategies to generate new markets revenues.
- Successfully attained quarterly sales targets of USD100k in software and nearshoring services.
- Cultivated C-Level relationships with prospects and clients.
PARTNER & BUSINESS DEVELOPMENT DIRECTOR
. 2019-2022
TRANSTELCO FLÓ NETWORKS, Latin America
- Established a commercial team for new accounts in Latin America, achieving annual sales exceeding USD10M. Defined sales territories, account plans, and quotas.
- Developed and managed business partnerships with major industry players like Microsoft, AWS, Google, Oracle, Huawei, Ciena, Fortinet, and Cisco along with their regional sales channels.
- Executed a Cloud and Software-Defined Connectivity sales strategy, contributing to 30% of revenue.
- Designed and executed relationship plans with C-Level executives of large corporations in Latin America, resulting in new deals and increased brand recognition.
COO
. 2018-2019
PROYECTO AGUA SEGURA, Argentina
- Managed and developed all operational areas: Sales, Operations, R+D, Finance, Marketing, and Communications, achieving a 30% increase in total revenue.
- Set goals, budget targets, costs, and prices. Oversaw the implementation of Salesforce and generated reports for the Board of Directors.
- Established sustainability policies and KPIs based on Sustainable Development Goals.
SALES DIRECTOR
. 2017-2018
FULL SERVICE, Argentina
- Developed the sales team from the ground up, achieving annual sales of USD4M.
- Defined and implemented commercial plan: objectives, markets and sales commissions.
- Devised an online/offline communications strategy and a B2B lead generation plan.
CO-FOUNDER & CONSULTANT
. 2013-2019
PHI Business Booster, Argentina
- Advised company owners, managing directors, and executives on developing and implementing business strategies to achieve organizational goals and increase efficiency and employee engagement.
- Conducted business diagnoses and implemented plans across various industries including logistics, manufacturing, textiles, services, auto parts, and finance.
MARKETING AND COMMUNICATIONS CLUSTER HEAD
. 2006-2012
IMPSAT/GLOBAL CROSSING/LEVEL 3, Argentina - Chile - Perú
- Directed marketing teams across Argentina, Chile, and Peru with an annual budget of USD 700k.
- Developed tailored marketing strategies for each country including target market, product focus, sales incentive programs, and promotions, resulting in a 50% increase in new client acquisition.
- Crafted communications and PR strategies, serving as the official spokesperson and managing relationships with the press and communications agencies.
- Led the rebranding process from Impsat to Global Crossing and Level 3 within the cluster.
SALES AND MARKETING MANAGER. 2004-2006
IFX NETWORKS, IP Telephony Business Group Latin America
- Formulated and executed sales and marketing plans for IP telephony services.
- Developed a sales channel strategy that doubled revenues.
- Successfully launched IFX IP Telephony Products in Argentina, Chile, Colombia, and Uruguay, along with associated marketing campaigns and sales plans.
BUSINESS DEVELOPMENT MANAGER. 2001-2004
- GLOBAL CROSSING, Southern Cone & Andean Region
- Supported wholesale and corporate sales teams, identifying and capitalizing on sales opportunities, achieving leadership in revenues for the Latin American region.
- Managed and negotiated local connectivity provisioning, developing new agreements with suppliers to reduce costs by 30%.
- Prepared investment projects for Argentina, Chile, Brazil, and Uruguay, totaling over USD30M. Presented them to the Corporate Directors Board for approval.