Associate Financial Analyst
Lamar Holding, Bahrain, Seef
2025 — Present
Spearhead budget and forecasting activities for Lamar Holding and its three subsidiaries. Collaborate with operational teams across companies to evaluate performance metrics and derive business-enhancing solutions. Synthesise financial data into consolidated reports for Lamar Holding after meticulous preparation for each subsidiary. Conduct comprehensive P&L variance analysis, balance sheet reviews, cash flow assessments, and ratio analysis to inform strategic decision-making. Design robust financial models to underpin financial planning and feasibility assessments. Oversee integration of budget modules into the ERP system. Formulate and implement financial and operational policies across portfolio companies to standardise procedures and improve financial governance.
- Established the Financial Planning and Analysis (FP&A) function with structured processes for budget creation and report standardisation.
- Developed departmental budget allocations and tracking models, introducing a structured payment policy to improve oversight.
- Collaborated with ERP support team for seamless budget module integration, optimising financial processes.
- Compile financial reports, including profit and loss variance analysis, balance sheet assessments, cash flow evaluations, and ratio analysis to ensure accurate financial insights and strategic decision-making.
Financial Analyst
Lamar Holding Bahrain, Seef
2023 — 2025
Currently serving in elevated role following promotion, with continued responsibilities in financial analysis and strategic planning.
Oversaw preparation of budgets, forecasts, and strategic plans for nine entities across diverse sectors, ensuring alignment with corporate objectives. Collaborated closely with operational managers to analyse performance and identify opportunities for improvement. Conducted in-depth analysis of financial and non-financial KPIs, providing strategic insights to drive business growth and operational efficiency.
Financial Planning and Analysis Analyst
Majid Al Futtaim, Egypt
2022 – 2023
Spearheaded budgeting, forecasting, and strategic planning initiatives for nine entities within two distinct industries. Collaborated closely with operational managers to scrutinise performance, driving business solutions through comprehensive analysis and recommendations. Conducted in-depth analyses of both financial and non-financial key performance indicators, offering strategic insights to senior management. Executed P&L variance analyses, managed Balance Sheet reviews, Cash Flow operations, and conducted various financial ratio analyses. Devised financial models to bolster financial planning and assess feasibility for new projects, including the SKI Cinema Project. Engineered and optimised HFM reporting systems to enhance data analysis, performance monitoring, and insight generation.
- Managed operations for nine distinct entities, assuming full responsibility for tasks traditionally overseen by the regional team.
- Directed comprehensive business operations in Egypt, supervising payment approvals, market promotions, and the entire budgeting and forecasting cycle, including system integrations.
- Contributed significantly to the three-year financial strategy and planning for the new investment initiative, 'SKI Cinema'.
Senior Financial Analyst at Deal Advisory, Transaction Services, KPMG, Egypt
2021 — 2022
Led due diligence processes for buy-side and sell-side M&A transactions across multiple sectors, including financial services, real estate, and industrials. Evaluated target company data meticulously to uncover financial and operational trends, assess quality of earnings, working capital adequacy, and identify potential liabilities. Formulated customised transaction advisory reports that highlight critical factors such as normalised earnings and working capital, evaluating the feasibility of management’s financial projections and debt considerations.
- Led transaction advisory for M&A deals in sectors including financial services, real estate, and industrials, serving major clients like Egypt United Media Services and Bavaria Auto (BMW).
Senior Financial Analyst
Xceed Company, Egypt
2021
Prepared detailed periodic and ad-hoc financial reports, highlighting variances between budgeted and actual figures to support strategic revisions. Analysed pricing structures for new projects, ensuring competitive positioning and profitability. Developed financial models and forecasts to evaluate expansion into new markets. Contributed to the design and implementation of Oracle financial reports, aiding in efficient monthly and ad-hoc financial reporting.
- Delivered high-quality transaction advisory reports that aligned with client objectives, optimising value in M&A transactions.
- Streamlined financial analysis processes by integrating data from Excel and ERP systems, enhancing efficiency and decision-making.
- Developed automated reporting templates in collaboration with the ERP team, reducing manual effort and improving report accuracy.
- Engineered a unified pricing model to replace four separate models, ensuring seamless updates based on sales team requirements and increasing accuracy.
- Played a key role in formulating a five-year strategic and financial plan to support expansion into a new country.
