Sâmela Queiroz

Data and Business Analytics professional with 6+ years of experience working across financial institutions and technology-driven environments, specializing in data analysis, CRM analytics, business intelligence, process automation, and customer behavior insights. Currently pursuing a Bachelor's degree in Computer Science, holding a Postgraduate Degree in Data Science & Artificial Intelligence, an MBA in Corporate Finance, and a Bachelor's Degree in Business Administration. Hands-on experience with Python, SQL, data analysis, API integrations, ETL pipelines, automation workflows, and AI-powered solutions.

Strong interest in Machine Learning, Generative AI, Large Language Models (LLMs), prompt engineering, and AI evaluation. Seeking opportunities to contribute to AI training, model evaluation, data annotation, and data-driven product development while continuously expanding expertise in Data Science and Artificial Intelligence.

Data & Process Automation Analyst - Q&S Technology

(2026-02)

• Developed automated data pipelines using REST API integrations.
• Built workflows for data collection, transformation, and distribution.
• Applied Prompt Engineering and LLM-based solutions to generate business insights.
• Supported the implementation of data-driven solutions for clients.
• Collaborated with technical teams and business stakeholders.

Senior Business Relationship Manager - Sicredi

(2024-08 - 2026-06)

• Leveraged CRM analytics and customer behavior data to support strategic decision-making.
• Monitored and analyzed business performance metrics and KPIs.
• Managed financial product portfolios using data-driven approaches.
• Identified growth opportunities through customer segmentation and analytical insights.

Commercial Performance Analyst - Itaú Unibanco

(2022-08 - 2023-12)

• Developed and automated commercial performance reports.
• Conducted customer behavior analysis to identify business opportunities.
• Monitored KPIs and supported leadership decision-making processes.
• Delivered analytical insights focused on operational efficiency and business outcomes.

CRM & Customer Data Analyst - RCI Bank and Services

(2020-02 - 2022-08)

• Performed churn, retention, and customer behavior analyses.
• Built dashboards to monitor campaigns and business performance.
• Developed customer segmentation strategies for CRM initiatives.
• Automated analytical and operational processes.

Bachelor's Degree - Computer Science - UNINTER

Postgraduate Degree - Data Science & Artificial Intelligence - UNINTER

MBA - Corporate Finance - UNINTER

Bachelor's Degree - Business Administration - Pontifical Catholic University of Paraná (PUCPR)