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Abhinav Sodera

Abhinav Sodera

Account & Marketing Manager | Social Media Strategist

Toronto, OntarioMember since February 23, 2023
Account Management & Relationship BuildingB2B Sales & Client Portfolio ManagementAccount Onboarding, Optimization & RetentionRevenue Growth & ROI EnhancementPerformance Analysis & KPI TrackingPresentation & Storytelling for Client EngagementMarketing Strategy & Campaign PlanningContent Strategy, Copywriting & Creative Direction
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About

Results-driven Marketing and Account Management Professional with experience in client engagement, sales strategy, campaign execution, and data-driven performance optimization. Skilled in relationship management, consultative sales, creative strategy, and cross-functional collaboration, with proven success in agency and retail environments. Recognized for clear communication, problem-solving, and building long-term partnerships while driving revenue growth and supporting brand development.

Experience

Assistant Store Manager – Operations & Account Management - Uniqlo Canada - Toronto Eaton Centre & Vaughan Mills

(2023-01)

  • Managed high-priority operational initiatives and client-facing internal projects, aligning cross-functional teams to meet objectives and elevate customer experience.
  • Oversaw portfolio-like operational accounts, tracking performance metrics, analyzing results, and identifying optimization opportunities to improve efficiency and profitability.
  • Partnered with the marketing and visual merchandising teams to plan, execute, and monitor campaigns, promotional rollouts, and brand activations, ensuring measurable outcomes and alignment with brand strategy.
  • Conducted detailed KPI analysis and performance audits, translating data into actionable insights that improved customer engagement, sales conversion, and overall store performance.
  • Collaborated with teams across sales, marketing, and operations to implement initiatives, resolve client and internal issues, and ensure consistent execution of projects.
  • Developed and standardized processes (SOPs, workflows) to support scalable operations, enhance collaboration, and improve client deliverables.
  • Handled customer escalations and client service challenges, maintaining positive relationships while ensuring timely resolutions.
  • Trained, onboarded, and coached staff on sales techniques, product knowledge, and customer engagement, fostering long-term relationship-building skills transferable to account management.
  • Acted as key liaison for strategic initiatives, providing progress updates, risk assessments, and recommendations to senior leadership.
  • Leveraged AI-assisted analytics and reporting tools to optimize workflows, measure performance, and support data-driven decision-making.

Marketing Intern – Design & Account Management - Canin Group - Toronto, ON

(2022-01 - 2022-12)

  • Collaborated with Account managers to manage client accounts across diverse industries including Two Men and a Truck, Boom Health Services, Alarm Guard Security Systems, KPT, and financial services firms, ensuring alignment with client goals and timely execution of campaigns.
  • Developed creative concepts and visual designs, including social media assets, video stills, posters, and promotional materials, enhancing both client and in-house branding efforts.
  • Supported end-to-end campaign execution: drafting creative briefs, conducting market research, developing caption and copywriting ideas, and preparing client presentations to communicate strategy and performance.
  • Partnered with the marketing coordinator to streamline agency operations, contributing to workflow efficiency and cross-team collaboration.
  • Assisted in social media strategy development for consulting and financial clients, focusing on audience engagement, brand awareness, and content optimization.
  • Acted as a key support in client relationship management, addressing requests, gathering feedback, and ensuring consistent, high-quality delivery across projects.

Marketing Intern - Social Media Marketing - iRestify - Toronto, ON

(2021-01 - 2021-12)

  • Created high-impact social media content and graphics using Adobe Photoshop, ensuring consistency with brand identity and messaging.
  • Managed and scheduled content across platforms with Sprout Social, Loomly, Twitter Deck, and LinkedIn Analytics, tracking engagement metrics and optimizing campaigns.
  • Conducted market research, competitor analysis, and audience insights to support campaign strategy and business growth initiatives.
  • Collaborated with teams on campaign planning, creative strategy, and client deliverables, applying art direction, storytelling, and performance optimization to maximize engagement.

Education

Postgraduate Certificate - Marketing Management - Humber College, Toronto

Postgraduate Certificate - Advertising and Creative Strategy - Centennial College, Toronto

Bachelor of Business Administration - Business Administration - Doon Business School, Dehradun, India

Skills

Account & Marketing ManagerSocial Media Strategist

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