More than 10 years of experience in market research with consumer panel management
More than 1 year of experience managing CRM/email campaigns throughout the customer lifecycle
More than 2 years of account management and project management experience
More than 3 years with leadership/people management experience
Expertise in mass email deployment and consumer research databases/practices
Strong understanding of online methodology and analytics for data collection
Fluently bilingual in English and French (written and spoken)
Ability to work on multiple projects, multitask and prioritize in a fast-paced environment
Highly dedicated to the success of my team
Strong attention to details (Data integrity and accuracy of information)
A passion for data manipulation with strong mathematical skills
Experience
MS Excel: 10 years of solid experience using pivot tables and writing fun and complex formulas (i.e. VLOOKUP, INDEX, MATCH, SUMIF, XLOOKUP etc.…)
Lyris HQ/MailChimp/Cyberimpact: 5 years of professional experience with email design (HTML/CSS) and mass email deployment with a variety of marketing automation platforms
SQL: 5 years of professional experience writing queries from various sources (i.e., MySQL)
Google Analytics: 1 year of professional experience developing dashboards
SurveyMonkey: 1 year of drafting questionnaires for information to be collected
MS Access: A solid 2 years of practice writing join queries and manipulating data
SPSS: Learned the fundamentals in school and have a strong desire to learn and use it more
Excellent command of Microsoft Office (Word, Outlook, Power Point)
Education
Bachelor in Sociology, Laval University 2004 - 2007
Certificate, Digital Analytics, George Brown College 2015 - 2016
Certificate, SQL Server, George Brown College 2016 - 2017
Digital Certificate, Data Visualization, UC Berkeley Extension 2019 - 2019
Certificate, Geographic Information Systems, Seneca College 2017 - 2021
