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Delea Lark

Delea Lark

Innovative and ambitious business owner looking for new challenges

Talent
Saskatoon, SKMember since May 22, 2026
SEOSalesAdvertisingBrandingMailChimpMarketingDigital MarketingGoogle AnalyticsGoogle Adwords
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About

I am innovative and ambitious. I own a candy company that imports goods from around the world. I am currently looking for an opportunity to help keep me busy with new challenges.

Experience

Owner at Stranger Danger Candy Co. (2021-03 – Present)

I import goods and own 2 locations. We sell nationwide and we are the only retailer in the province of Saskatchewan that imports from 17 countries.

Marketing Advisor at HOMEFIELD (2020-09 – Present)

I build marketing strategies and concepts for clients within budget and need. I am tasked with creating proposals. Fulfilling on social media posting, blogging, ads, as well as being Google certified. I handle all reporting analytics for my clients and my personal favorite is website builds. I am in charge of budgets, targets, client feasibility, ensuring fulfillment on all ends. Whether digital ads, video, SEO, analytic explanation and strategy redirect when required.

Digital Marketing & Communications Coordinator at WTEF Digital Media (2019-09 – 2020-11)

  • Build a brand - presenting new ideas for rebranding, executing rebranding
  • Maintain and launch an E-Commerce site
  • Daily updates on all social media accounts - posting and representing National on a Western Canadian scope; presenting community contact with National
  • Launched and maintain a new website - building pages, scheduling updates, etc.
  • Assisted customers on using the E-Commerce site - reaching out to customers that are having issues understanding or using the online catalogue
  • Maintained excel spreadsheets for 15,000 items - ensuring that all products are pictured, described and in working order on the screen for customers to see
  • Google Ads - built and maintained, adding new photos, staying relevant on Google
  • Merged their Maximizer to X4 - merging two similar assets to make a complete mailing list for campaigns to be issued through MailChimp
  • Executed ad campaigns using MailChimp - uploading completed lists based on certain categories to MailChimp and completing the advertisements and emails to be sent out to Vendors, Customers, Competitors, etc.
  • Handling all online sales and distributing them as needed to sales team - sending emails including the online orders to each sales representative that they apply to
  • Write blogs bi-weekly (which I will keep doing as a subcontractor) - all blogs based and researched on relative topics to National Trailer Parts
  • Organize and execute the launch of the online catalogue - meeting the deadline of January 1, 2020
  • Community contact - actively participating in the community with local and national sponsorships, building up events and posting to our media accounts
  • Sponsorship endorsement
  • Logos - with rebranding, new logos were in order
  • Advertising - online, paper, radio
  • Teamwork - working as a team, learning from each other, learning counter sales, building kits, etc.
  • Light IT - adjust and reinstalling drivers, updating, assisting the sales team with their IT issues
  • Redirecting the DNS to reflect the current webhost

Site Administrator/Recruiter at Ledcor Industries (2016-01 – 2018-12)

Chinook Power Project

  • Working on site as the support to the project manager and all staff and craft. On a daily basis:
  • Document control - filing, organization, etc.
  • Receiving - ensuring that all items are categorized and received appropriately
  • HR - staffing in the local area
  • Payroll
  • Timesheets
  • Logistics - local, overseas, national, ensuring that the parts, tools, cranes, etc. are where they should be
  • Onboarding - bringing new recruits on to the site, completing site clearance, ensuring that all union documents were completed effectively
  • Supplies - ordering, maintaining and storing all supplies such as water, paper, ink, desks, etc.
  • Preservation - assisting the QC with the preservation of the site and the piping
  • Weld-mapping - assisting the engineers with completing the weld-mapping on schedule
  • Requisitioning - applying for funding for essentials on site from head office
  • Scheduling - making sure there are no back logs in traffic coming onto the site, enforcing that schedule

Office Manager at Drivers EDge Inc (2015-01 – 2016-01)

  • Handled accounts, both payable and receivable
  • Dispatch
  • Logistics
  • Scheduling
  • Alberta Transportation
  • Lethbridge College, Medicine Hat College Brooks campus and Medicine Hat College and all office dealings including invoicing and month end

Child Protection Worker at Government of Saskatchewan (2005-09 – 2014-06)

I was part of a team to help and assist families in need.

Education

Bachelor's Degree in Social Work – University of Regina (2001-09 – 2005-05)

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