Immaculate Nafula
HEAD OF MARKETING EAST AFRICA REGION
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About
I am a visionary, innovation person who has keen interest in Business development and Management. I am able to work and live in difficult conditions with the least supervision, with impressive writing and creativity skills. I am a team player, highly accurate and competent with admirable interpersonal skills Self-motivated and result oriented strategic thinker who is able to relate to every task to the entire objectives and values of the organization.
Experience
HEAD OF MARKETING EAST AFRICA REGION - SERVICEHUB CLEANING COMPANY - East Africa Region
(2021-01)
- Leading the Marketing team both locally and regionally.
- Responsible for achieving and exceeding sales targets in the form of annual targets consistently
- Managing all aspects of the sales cycle.
- Identifying key decision-makers and building strong relationships with prospects and customers on an international and local basis
- Effectively articulate and demonstrate Spyros's technical solution and business value.
- Leveraging deep product knowledge to demonstrate solution selling techniques, uncover prospect and Customer challenges and deliver valuable solutions.
- Penetrate and develop existing accounts and new prospects, perform presentations to prospects, negotiate contracts, and close new business deals.
- Effectively communicating value through proposals, demos, and presentations.
- Building and maintaining an accurate pipeline and timely sales forecasts.
- Identify internal teams, providing direction and leadership in each sales engagement.
- Develop a deep understanding of customer industry trends.
- Creating and maintaining executive and senior management relationships.
Executive Financial Advisor - Britam Insurance Limited
(2015-01 - 2020-12)
- Present, promote and sell products/services using solid arguments to existing and prospecting customers.
- Perform cost benefit and needs analysis of existing potential customer to meet their needs.
- Establish develop and maintain positive business and customer relationship.
- Expedite resolution of customer problems and complaint to maximize satisfaction
- Achieve agreed upon sales targets and outcomes within schedule.
- Cultivate client base and build win-win relationship.
- Keep abreast of new industry trends and research market to back up financial Consulting
- Comply with all industry rules and regulations.
- Co-ordinate sales effort with other team members.
Unit Manager - UAP Old Mutual Insurance Limited
(2013-01 - 2015-12)
- Recruit/train the salesforce in the unity assign by the company.
- Analyses documents for different classes of insurance to determine the degree of risk
- Considering the underwriting factors to determine and decline excess risks.
- Document all claims reported and forward them to the branch manager.
- Ensure growth of business at the unit level among the financial advisors.
- Direct involvement of business follow-ups for existing clients and making decisions on renewal terms to apply based on past performances.
- Research on any new issues or regulations to ensure that the Unit is in line with current market development and market practices.
- Maintain communication to agents, branch manager and regional manager to obtain further market information on quote rates or explain the company's underwriting policies.
- Manage Unit resources and equipment to minimize operational cost.
- Represent the Unit at branch/region in case of any meetings
Customer Consultant - Stanbic Bank
(2010-03 - 2012-12)
- Generate and qualify leads at a branch level.
- Source and develop client base as per the targets of the branch.
- Prepare sales action plan and strategies to win more customers and boost productivity.
- Develop and maintain a customer database
- Opening accounts and lending loans to the customers both local and international.
- Making calls to new and existing clients for updates of any changes in products and policies
- Ensure customer service satisfactory and good client relations
- Reporting to the Branch manager and prepare weekly sales reports for submissions
Business consultant - Barclays Bank of Kenya
(2008-01 - 2010-12)
- Identify, grow and maintain Relationship Plans for all customers in the portfolio such that contact with customers is prioritized.
- Conduct annual and if appropriate, interim reviews of customers borrowing facilities
- Conduct annual and if appropriate, interim reviews with non-borrowing customers
- Determine the key messages, e.g., agreed service standards, negotiated pricing, relationship team contact points and new product changes, deciding upon the most appropriate communication method.
- Deal with and find solutions to customer complaint.
- Determine the products that are most effective in meeting customer's needs and be able to sell these at short notice both reactively and proactively.
- Research, create and follow up a target list for potential new business
Education
Degree - Commerce (Marketing Option)
Professional Diploma - Social Media Management and Advertising (2024-01 - 2024-12)
Diploma - Banking - Kenya School of Monetary Studies (2007-01 - 2008-12)
Bridging (2007-01 - 2007-06)
Certificate - Computerized Accounting - Kenya College of Accountancy (2005-10 - 2005-12)
Kenya Certificate of Secondary Education (K.C.S.E) - Lwanya Girls High School (1999-01 - 2002-12)
Kenya Certificate of Primary Education (K.C.P.E) - Lwanya (1994-01 - 1998-12)