Janessa Steward

Marketing professional with 5+ years of experience managing content, campaigns, and digital marketing operations for 15+ clients across diverse industries. Skilled in copywriting, content management, email marketing, social media strategy, website management, and marketing automation, with a strong foundation in documentation and process improvement.

Background in legal services and government records management adds a disciplined, detail-driven approach to content and client communications. Known for managing multiple projects independently and delivering consistent, high-quality work on deadline.

Marketing Strategist & Content Consultant (Freelance) at Self-Employed (2021-Present)

• Managed marketing strategy, content, and day-to-day operations for 15+ clients across multiple industries, consistently meeting deadlines across concurrent projects.
• Built and maintained email marketing campaigns, landing pages, and automated workflows using Mailchimp, Klaviyo, and HubSpot to support lead generation and client growth.
• Wrote website copy, email sequences, ad copy, and educational content tailored to each client's brand voice and audience.
• Planned and managed social media content and lead generation strategies using Canva, Later, Metricool, GoHighLevel, Buffer, and Meta Business Suite, and built websites/landing pages on WordPress, Squarespace, and Wix, delivering measurable engagement and lead growth across client accounts.
• Managed full client lifecycle including onboarding, contracts, invoicing, and scheduling, maintaining strong long-term relationships through responsive, dependable communication.
• Created SOPs and content workflows that improved consistency and turnaround time, while quickly learning new marketing platforms to meet evolving client needs.

Paralegal at Private Practice (2019– 2020)

• Drafted client-facing documents and correspondence with a high degree of accuracy, a skill directly applied to marketing copywriting and content work.
• Mediated disputes between consumers and third parties, strengthening client communication and conflict-resolution skills.
• Conducted research and organized findings into clear documentation under firm deadlines, while maintaining confidential client files.

Evidence Management Team (Govt. Contract) at Department of Justice (May 2018 - 2019)

• Reviewed, organized, and processed electronic records and evidence with strict attention to accuracy, confidentiality, and deadlines, working independently and within a team.

Paralegal Studies – Herzing College (2018-01 – 2019-12)