Jonnalyn Samson

Results-driven marketing and coordination professional with over 5 years of experience in client engagement, brand management, and administrative support across education, sales, and entrepreneurial environments. Currently working as a Receptionist/Administrative Assistant at Sundance College, supporting students, faculty, and academic teams through organized communication, documentation, and service coordination. Strong background in brand building, customer journey management, digital promotion, and data tracking.

Known for building trust, managing relationships, and turning insights into actionable marketing and engagement strategies

Receptionist / Administrative Assistant - Sundance College - Calgary, AB

• Serve as the first point of contact for students, visitors, and faculty, delivering a positive and consistent brand experience.
• Support student engagement initiatives through clear communication, scheduling, and documentation.
• Maintain accurate records, reports, and databases to support academic and operational decision-making.
• Coordinate with internal teams to ensure smooth workflows and timely information sharing.
• Apply customer service and relationship-building skills to increase satisfaction and trust within the campus community.
• Create raw marketing content, including photos and short videos, to support campus promotions, events, and digital engagement initiatives.

Entrepreneur / Founder - Klouryn Handmade Jewelry - UAE

(2019)

• Planned and executed social media marketing strategies using short-form videos, product photography, and branded content to drive engagement and sales.
• Created and posted visual content (photos, reels, promotional videos) across social platforms to increase brand awareness and generate revenue.
• Used content performance and sales data to optimize posts, promotions, and product positioning.
• Managed end-to-end customer journey, from content discovery to purchase, using consultative selling and direct messaging.
• Built a loyal customer base through consistent online engagement, storytelling, and after-sales communication.

Account Coordinator - eCopy (SHARP) - Makati, Philippines

(2012-07 - 2013-07)

• Provided personalized customer support and account coordination across multiple client accounts.
• Acted as a liaison between clients and internal teams to resolve service concerns efficiently.
• Maintained accurate records of client interactions, service outcomes, and follow-ups.
• Supported onboarding, system usage, and customer education on services and processes.
• Identified service improvement opportunities to enhance customer satisfaction and retention