Mayur Choudhari

Product passionate and enthusiast with 5+ years of experience in building products that have impacted people's life directly. Obsessed with user experience/user interaction, gaining insights about user behaviour and leverage data-driven metrics to drive business decisions.

EXPERIENCE

Shemaroo Entertainment Limited July 2022 – Present

Product Manager Industry: Entertainment and OTT

• Increased app revenue by 30% and customer engagement by 42%

Product Manager Industry: Real-estate 

• Received Spot award for Increasing lead count by 70% and Conversion by 20% within 6 months. 
• Increased time spent on the website by 65% and CSAT by 120%
• Leading digital projects for loyalty and referral contributing to approx 4% direct revenue to the top line. 

Won Technologies – Mumbai, India Aug 2020 – Mar 2021

Freelance Product Manager Industry: News media

• Created a tactical and strategic plan for product launch leading to 4.7 ratings on the play store.
• Improved watch time by 120%, avg. videos watched by 220% and 30 days retention by 12%.

Product Manager Industry: Telecom  Jun 2017 – Jan 2020

• Received a VP award and 2 Manager’s choice awards and got promoted within 4 months for exceeding goals. (8 months ahead of schedule)
• Led Multiple projects collaboratively with a cross-functional team including developers, Qa, designers, content, infra, security, and users to package personalization-infused features into multiple product releases leading to an increase in product adoption rate by 120%.
• Spearheaded automation using the CICD approach leading to an improvement in product delivery rate by 200% and a significant reduction in efforts.
• Identified steps to reduce churn rates by 10% resulting in an eventual $75k cost savings

Intern Industry: IT Consulting

• Developed a system for upper-limbed disabled to help use computers leading to project adoption by TCS for NGO.

Operations Lead, grace welfare trust, Navi-Mumbai COVID-19 Relief March 2020 – Present

• Leading the relief campaign to help senior citizens and people at risk - 2,400 families supported so far

• Mentored 5+ youth from marginalized communities in developing career plans to achieve their goals. 

NMIMS –Mumbai, India April 2020 - April 2022

PGDBM ( Post graduate diploma in business management )

Ramrao Adik Institute of Technology -Mumbai University, India May 2017

Bachelor of Engineering, Computer Science; Cumulative GPA: 8.3/10