Searchspring - May 2021 - Present Director of Product
- Reorganised the Product Management team around core user personas, enabling specialisation to grow expertise within specific product portfolios.
- Developed and executed on a growth and expansion strategy by streamlining customer onboarding, transitioning from custom solutions to standardised features and functionality.
- Implemented a customer-centric product management process creating feedback loops, introducing RICE prioritisation and targeted comprehensive competitive analysis.
- Advocated for reducing technical debt, leading to a 1.7x increase in engineering team efficiency and nearly 70% reduction in system outages.
- Established a new product team hiring process, including skills assessment, resulting in the recruitment of three Senior Product Managers.
- Integrated products and team members from three company acquisitions to enhance overall product offering.
- Managed and grew a team of Product Managers and Product Designers.
Loblaw Digital - June 2019 - April 2021 Senior Product Manager
- Led Product Manager for Shoppers Drug Mart Digital Pharmacy.
- Devised SMS-based customer onboarding strategy, driving 2.5 million patient sign-ups and nearly 10 million digital prescription refills in Q4 2020 & Q1 2021.
- Fostered collaboration between Shoppers Drug Mart stakeholders to optimise web, central, and in-store systems for enhanced customer experience.
- Introduced collaborative RICE prioritisation framework, aligning stakeholders and identifying high-value features.
- Pivoted customer experience to minimise touchpoints, adhering to Covid-19 restrictions and best medical practices.
TWG (Now Deloitte Digital)
April 2016 - June 2019 Product Manager
- Assisted early-stage and growth companies, transforming initial success into core strengths.
- Collaborated with sales to strategize, scope, and resource future projects.
- Conceptualised and developed several "0-to-1" products, launching companies' initial ideas into the market.
- Introduced mobile offerings to web-first companies, teaching their stakeholders and development leaders how to manage and iterate on mobile applications.
May 2015 - April 2016 Mobile Tech Lead
- Led development of iPhone, iPad, Android, & Apple TV apps for global education & documentary streaming service.
- Managed iOS & Android app development for Canada-wide news organisation.
- Collaborated with Product Managers and Designers, incorporating best practices into app user experiences.
Impressed Interactive -
May 2013 - May 2015 Mobile Developer
Elora Consulting - April 2012 - May 2013 Lead Developer
Canadian Forces - 2009 - 2012 Artillery Soldier