Pritpal Singh

User Experience Designer with 8+ years of experience designing user-centered digital products, enterprise applications, and responsive websites. Experienced in UX research, usability testing, stakeholder collaboration, wireframing, prototyping, design systems, accessibility (WCAG), and translating complex requirements into intuitive digital experiences. Proficient in Figma, Adobe Creative Suite, HTML, CSS, JavaScript, and Bootstrap.

Freelance Web Designer - Edmonton

(2023-01)

• Conduct UX audits and improve website usability, navigation, accessibility, and performance for small business clients.
• Design responsive websites and collaborate with clients to translate business goals into user-focused experiences.

Technology Specialist – UI/UX Operations - Absolutdata Research & Analytics Solutions

(2013-09 - 2022-09)

• Led end-to-end UX design for enterprise analytics platforms from research through validation.
• Conducted stakeholder interviews, usability testing, workflow analysis, and user research to inform evidence-based design decisions.
• Created user journeys, wireframes, high-fidelity mockups, interactive prototypes, and detailed design specifications.
• Collaborated with product managers, developers, and business stakeholders throughout the product lifecycle.
• Developed reusable design systems and UI components that improved consistency and reduced delivery time.
• Improved user engagement by 30% through iterative design improvements informed by research and analytics.
• Applied responsive design and accessibility best practices while building HTML/CSS/JavaScript prototypes.

Delivery Supervisor - Voila by Sobeys

(2024 - 2026)

Customer Service Representative - U-Haul

(2024)

Master of Computer Application

Bachelor of Computer Application