Urvashi

Result-driven Data Analyst with strong hands-on experience in exploratory analysis, ETL automation, and dashboarding. Skilled in Python, SQL, Power BI and Tableau, with cloud experience on AWS and GCP.

Experience in turning data into action — reduced churn by 12%, improved marketing conversions by 18%, cut manual ETL effort by 40%, and sped up reporting by 50%.

Data Analyst - DXC Technology

(2024-07)

• Performed exploratory data analysis (EDA) using Python and SQL to identify customer churn patterns, sales trends, and customer behavior, driving retention strategies that reduced churn by 12%.
• Designed and executed A/B testing frameworks and applied advanced statistical techniques including regression analysis and time series forecasting to improve marketing conversions by 18% and support strategic decision-making.
• Developed, maintained, and optimized SQL databases (Microsoft SQL Server, MySQL, Oracle), ensuring data integrity, accessibility, compliance reporting, forecasting, and large-scale performance tracking.
• Built and automated ETL pipelines using Python, SQL, AWS S3, and AWS Glue for data extraction, transformation, and loading, reducing manual effort by 40%.
• Designed, developed, and delivered interactive dashboards using Power BI, Tableau, and Excel, providing real-time KPI visibility and improving executive decision-making speed by 30%.

Data Analyst - CitiusTech

(2021-01 - 2023-02)

• Developed and maintained ETL processes for data extraction, transformation, and loading using Python and SQL.
• Developed and maintained interactive dashboards using Tableau and Power BI to visualize complex datasets, resulting in a 30% improvement in data-driven decision-making processes.
• Optimized performance of Microsoft SQL Server, MySQL, and Amazon Redshift databases through indexing and query tuning, improving reporting speed by 50%
• Performed Cost/Benefit Analysis, Risk Analysis, Impact Analysis, and Business Impact Analysis, driving process optimization initiatives.
• Implemented Agile/Scrum methodologies, leading sprint planning, retrospectives, and backlog grooming while using JIRA and Git for collaborative analytics development, version control, and SDLC alignment.
• Collaborated with clients and stakeholders to resolve operational queries and deliver actionable business insights.

Diploma/Certificate - Artificial Intelligence and Machine Learning - Lambton College (2023-05 - 2024-12)

Bachelor's - Computer Application - Santana Dharma College (2018-07 - 2021-05)