Head of Marketing / COO
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Seasoned executive with extensive experience in finance, business development, marketing, branding, customer relationship management, and legal expertise. Proven track record of driving significant growth, reducing costs, and leading successful expansions into international markets. Skilled in developing and implementing strategic plans to improve business performance and market presence. Proven ability to lead interdisciplinary teams, manage large projects and build strong client relationships.
Developed and executed Sonect's branding, marketing, and communication strategy.
Increased user base from 15k to 1.5 million within 48 months.
Led international marketing efforts into Germany, Italy, Sweden, UK, and Mexico.
Implemented a scalable pricing model, improving revenue and growth targets.
Enhanced digital marketing strategy, integrating fully digital approaches across all channels.
Supervised a 5-person marketing team and two external agencies.
Universtiy Degree in Economics, Zurich
