BinZhou Xu

17+ years of experience in financial management, equity investment, and auditing, with nearly 10 years dedicated to the sports industry. Career trajectory spans Deloitte audit → group audit management → strategic investment → PE fund VP → CFO under MNC environment, combining both enterprise financial management and investment institution perspectives.

Chief Financial Officer (CFO) at Shenzhen Pengcity Football Club Co., Ltd. (2024-03 – Present)

• Led the end-to-end buildout of the club's financial management system from ground up, establishing four core modules: treasury management, accounting, internal controls, and budget management
• Directed annual budget preparation and execution with a total budget of nearly RMB 300 million, covering player compensation, transfer fee amortization, ticketing, commercial sponsorship, government-subsidized youth development, major legal disputes, and other comprehensive financial management areas
• Achieved budget execution results aligned with annual plans for 2 consecutive seasons, ensuring the club's sound financial operations
• Served as a core member of the club's management team, participating in strategic development and planning, providing financial decision-making support for the club's medium- to long-term growth
• Designed the club's compensation structure and performance evaluation system, covering both players and management, balancing cost control with incentive mechanisms

Vice President (VP) at China Jianteng Sports Fund (2018-06 – 2024-02)

Co-founded by CMC (China Media Capital) and Sequoia Capital; fund size of RMB 2 billion, investing in global premium sports IPs, domestic sports media platforms, sports lifestyle brands, and esports

• Led investments exceeding RMB 150 million; led exits nearing RMB 200 million; integration transactions totaling nearly RMB 100 million, spanning sports lifestyle, esports, and sports services. Managed fund post-investment work including portfolio company financing, post-investment integration, IPO facilitation, and exit execution; optimized tax structures and deal structuring
• Portfolio Financial Management: Served as de facto CFO for select portfolio companies, leading internal controls, budget management, and auditing
• Fund Operations: Led annual fund valuation and LP annual meeting reporting, along with day-to-day investor relations management
• Investment Execution: Industry research, deal sourcing and tracking, analysis and evaluation, and transaction execution

Senior Investment Manager / Deputy Head of Business Unit, Esports Division at Alibaba Sports Co., Ltd. (2016-04 – 2018-08)

Senior Investment Manager (Apr 2016 – Jul 2017) → Head of Business Development, Esports Division (Jul 2017 – Aug 2018)

• Investment: Sourced and executed multiple investment projects across event operations, esports, sports teams, and platforms; completed an investment in a sports events company and participated in post-investment management
• Fund Initiation: Participated in the planning of a sports venue fund
• Corporate Financing: Comprehensively reviewed the company's strategic plan, coordinated with all shareholders, and supported Alibaba Sports' Series A fund raising of nearly RMB 1 billion
• WESG Project Execution: Led a team to execute WESG (World Electronic Sports Games) city-level partnerships, achieving hosting rights sales exceeding RMB 100 million; developed non-gaming esports programs, built a secondary event network with partners, and established esports training initiatives around the WESG IP
• Mid-office Management: Coordinated procurement, finance, legal, and business development interfaces across the business unit, accelerating project delivery while controlling financial and legal risks
• Department Leadership: Led the formulation of department strategy and annual budget

Deputy Director, Audit Management Center at Sanpower Group Co., Ltd. (2013-11 – 2014-06)

• Participated in the full M&A deal lifecycle, focusing on financial due diligence and providing recommendations on valuation and deal terms
• Sectors covered: new energy, healthcare, and internet retail. Completed a U.S. listed company acquisition with a transaction value of RMB 245 million; participated in an environmental industry investment of tens of millions RMB

Audit Manager, Senior Auditor, Auditor at Deloitte Touche Tohmatsu (Deloitte China) (2007-07 – 2013-11)

Audit Manager (1 yr) → Senior Auditor (3 yrs) → Auditor (1 yr) | Top 15% performance for 6 consecutive years | Seconded to Deloitte Hong Kong for 12 months

• Fully responsible for the annual audit of a major A+H dual-listed company; built and managed a project team of 15+ members, conducting field audits across 10+ cities nationwide
• Handled audit engagements including M&A, delistings, and corporate restructurings
• Represented Deloitte on the annual accounting and audit quality inspection team organized by the Ministry of Finance

Master of Business Administration (MBA) – China Europe International Business School (CEIBS) (2014-06 – 2016-04)

Bachelor of Engineering in Materials Science & Engineering – Tongji University (2003-09 – 2007-06)