Yu Yang

Business project professional with 4+ years of experience across enterprise transformation, strategic client projects, supply chain and consumer products. Experienced in leading cross-functional initiatives involving multinational headquarters, clients, suppliers and internal teams, with a track record of translating business requirements into execution and measurable commercial and operational outcomes. Led an 18-month enterprise transformation involving 1,800 employees and 64 subcontractors, delivered approximately RMB 20M in annual incremental revenue through a strategic client transformation, and built a consumer product business from 0 to 1.

Now seeking opportunities in Commercial Project Management, Business Projects, PMO or Strategic Initiatives within an international organisation.

Sales Business Solutions / Sales at FUJI BUSINESS INNOVATION (2026-06 – Present)

• Engage with B2B clients to understand business and operational requirements and coordinate appropriate office and workflow solutions.
• Coordinate client requirements with internal teams and support solution delivery across the sales process.

Project Lead | Consumer Product & Commercial Operations at INDEPENDENT BUSINESS PROJECT (2025-09 – 2026-05)

• Led the 0-to-1 development of a consumer herbal tea project, covering product development, supplier sourcing, packaging, channel partnerships and commercial operations.
• Built an end-to-end project supply chain across raw materials, manufacturing, packaging and distribution, managing multiple external suppliers and commercial negotiations.
• Coordinated product development and production delivery across suppliers and partners, translating market feedback into product and commercial adjustments.
• Managed product launch through online platforms and selected retail partners in Shanghai and Hangzhou, gaining hands-on experience in consumer product validation and channel development.

Strategic Account Manager | Commercial Transformation Projects at SF Express Group (Shanghai) Express Co., Ltd. (2024-07 – 2025-06)

• Promoted within the first year to lead strategic partnerships with international luxury brands at China headquarters level.
• Led cross-functional initiatives with client logistics, procurement and supply chain stakeholders to translate business requirements into scalable operational solutions.
• Led a strategic account transformation that increased logistics share from 35% to 100%, generating approximately RMB 20M in annual incremental revenue.
• Developed and implemented supply chain optimisation initiatives that reduced total logistics costs by 12% and improved fulfillment efficiency by 15%.
• Coordinated warehousing, transportation and last-mile resources across multiple regions to ensure consistent project execution.
• Managed stakeholders across client headquarters, internal operations and regional teams, driving alignment and resolving execution issues across functions.

Group Key Account Leader | Enterprise Transformation Projects at Shanying International Holdings Co., Ltd. (2022-06 – 2024-07)

IKEA China Headquarters — Enterprise Transformation & Supply Chain Project

• Took over a stalled enterprise transformation project and led an 18-month cross-functional implementation covering working hours, compensation and performance standards across 1,800 employees.
• Coordinated 64 subcontractors in parallel, aligning project requirements, implementation standards and execution to successfully complete the IWAY audit.
• Acted as a key interface between IKEA China supply chain leadership, internal business units, production sites and external partners, driving issue resolution and project execution.
• Integrated resources across 8 group paper mills and 64 packaging facilities, coordinating sourcing, production and cost optimisation to develop an end-to-end packaging solution.
• Supported the expansion of IKEA procurement share from 85% to 100%, reaching approximately RMB 30M in monthly procurement volume.

Group Key Account Leader | Enterprise Transformation Projects at Shanying International Holdings Co., Ltd. (2022-06 – 2024-07)

Hisense Group Headquarters — Packaging Optimisation Project

• Coordinated production, supply chain and client teams to standardise packaging specifications and execution across multiple stakeholders.
• Delivered an 8% reduction in packaging costs while improving supply stability and cross-functional execution.

MSc in Marketing – University of Exeter (2021-09 – 2022-09)

BA in Business Administration – Coventry University (2019-09 – 2021-09)