Andreas Leandrou

A highly motivated, dynamic and enthusiastic professional in the field of Marketing and Brand Management with more than 19 years of experience in the B2C & B2B markets. Expert at evaluating customer needs, market conditions, competitors' activities and maximizing awareness of product/projects strategies in all fields of Communications. Experienced working in a fast-paced and competitive environments and able to quickly grasp the mission, value and vision of each ATL & BTL project.

Currently looking for a new and challenging position that will make use of existing qualifications and to further enhance professional and personal development.

PR, Event & Account Manager at REDWOLF OGILVY Digital Agency (2026-02 – 2026-06)

• Media Relations & PR Strategy
• Partnership & Reporting

Senior Marketing Officer at University of Nicosia (2025-10 – 2026-01)

• Working closely with all Marketing Department sub-unit Heads to set targets, objectives, budgets, and tactical plans to execute the necessary marketing strategies.
• Coordinating Marketing/Advertising campaigns and marketing collaterals, and working with the organisation's external Advertising Agency or in-house Design team, where applicable
• Preparing, planning and project managing the creation of marketing material within deadlines to maximise brand value.
• Creating and developing new innovative ways to communicate the university's messages and values to the UNIC and broader community.
• Contributing to the annual Marketing and Recruitment Plan and Yearly Budget.
• Assisting in the development of Online Marketing, Social Media Marketing, Direct Marketing and Public Relations campaigns.
• Planning and project managing marketing-related events and evaluating their success.
• Evaluating the effectiveness of marketing activities.
• Copywriting and proofreading in Greek and English according to the needs of publication and other projects.
• Translating content to and from Greek and English as necessary.
• Identifying and reporting on Key Performance Indicators (KPIs) and opportunities for optimisation regularly.
• Staying current with new developments in marketing, social media, online marketing, SEO, competitive landscape, and other relevant fields.
• Working closely with other colleagues to ensure all venues are welcoming spaces and branding is consistent.
• Accomplishing organisation goals by accepting ownership for fulfilling new and different requests while exploring opportunities to add value to job accomplishments.
• Working closely with Recruitment and Admissions teams, and other Senior Executives at the organisation and its affiliated entities to create demand and recognition for the group and each unit's products and services.
• Supporting the Director of Marketing in day-to-day marketing activities.

Brand & Event Specialist at Cablenet Communication Systems PLC (2010-08 – 2025-09)

• ATL Brand awareness, Attention grabbing, Audience reaching with cooperation with Cablenet Marketing Team.
• Event Execution: Events plan implementation, starting from the original idea, up to the event plan setup including being present during the entire procedure, supervising all branding (graphics, prints/banners, marketing material placements).
• Monitoring and ensuring high customer satisfaction in Cablenet stores & other POS (resellers & kiosks).
• Creating and managing promotional material for all Cablenet Services, Events & other promotional activities.
• Work closely with other company's departments (Sports, B2B, Product, Accounting) to ensure the smooth and high-quality execution of all implementations.
• Creating and maintaining excellent relationships with all Cablenet Partners.
• Football teams & other sport activities promotions - Communication with marketing departments of all football teams that Cablenet carry agreements with.
• Branding of all stadiums, training centers, academies, planned fun days and stadiums promotions in selected derbies.
• Outdoor Locations - Deciding the best available locations for outdoor advertising according to each campaign.
• Performs other duties as necessary to support the objectives of division and company:
• Represents the company and provides support as needed at various trade shows and conventions.
• Coordinating Door 2 Door activities - such as distributing leaflets to new areas covered by the company's network.
• Printing - sending files for printing and supervising selective printings in cases where graphics are printed for the first time, to avoid any misprints.
• Managing the marketing department warehouse - stock control, ordering all branded printings needed such as documents, envelopes, leaflets, flyers, promotional material as well as ordering and replacing giveaways that are given in various events/clients.

Sound & Advertising Flow Manager at Ant-1 Radio (2007-10 – 2010-12)

• Sound and advertising flow radio
• Program cohesion
• Radio productions ads
• Live links and PR

Bachelor of Science in Communications – University of Nicosia (2004 – 2008)