Mariam Abdullhay

Data Sourcing and Lead Generation Specialist with 5+ years of experience partnering with advertising agencies and real estate networks across Egypt and the GCC (KSA). Expert in extracting, cleaning, and verifying highly targeted B2B and B2C contact databases using advanced AI-powered tools and premium sourcing platforms. Proven track record of delivering 100% active, sales-ready lead lists that optimize cold-calling efficiency, eliminate invalid data waste, and significantly increase connect rates for internal sales teams.

Senior Sales Development Representative at Bussma 360 Advertising Agency (2026-03 – 2026-06)

• Market Prospecting: Drive B2B expansion in Saudi Arabia by targeting e-commerce stores, startups, SMEs, and large enterprises using Maroof and Google Maps.
• AI & LinkedIn Hunting: Leverage advanced AI tools and LinkedIn to identify and map out senior decision-makers and C-level executives.
• Event Networking: Scout premium prospects and open new business channels through active networking at industry events and exhibitions.
• Lead Acquisition: Execute cold outreach via LinkedIn, emails, and direct calls to convert target leads into scheduled business pitch meetings.

Senior Sales Development Representative at Seven Apes Advertising Agency (2025-05 – 2025-12)

• BTL & Activation Management: Led Below-The-Line (BTL) advertising campaigns, brand activations, corporate giveaways, and promotional booth production from concept to execution.
• Seasonal Prospecting & Event Planning: Actively researched and mapped out upcoming industry exhibitions, seasonal events, and cultural trends ahead of time to initiate proactive outreach and secure high-value brand partnerships.
• Client Briefing & Relationship Management: Owned the end-to-end client onboarding process, conducting strategic alignment meetings to capture precise briefs and accurately manage client expectations.
• Cross-Functional Team Collaboration: Collaborated closely with creative, production, and operations teams, successfully managing timelines and resource allocation to ensure flawless on-ground event execution and project delivery.

Sales Development Representative at ADS&MORE Advertising Agency (2024-01 – 2024-08)

• BTL & Retail Activations: Developed and executed high-impact supermarket activations and in-store shopper experiences aimed at driving immediate product trial and direct sales.
• POSM & Booth Deployment: Managed the end-to-end production and deployment of Point of Sale Materials (POSM) and promotional booths to maximize brand visibility and impulse buying.
• Lead Generation & Client Onboarding: Managed proactive B2B outreach to acquire new clients, hosting direct briefing meetings to align brand goals with creative activation strategies.
• Execution & Delivery: Coordinated with production and on-ground field teams to ensure flawless activation delivery, tracking campaign performance to guarantee high client satisfaction.

Senior Sales Account Manager / SDR at Event Planet Advertising Agency (2022-09 – 2023-12)

• International Event Prospecting: Researched and identified corporate events, major exhibitions, and conferences across Egypt and India to unlock new business and networking channels.
• Client Briefing & Production Alignment: Conducted initial client meetings to capture precise project requirements, seamlessly translating briefs to the internal production team for design and implementation.
• Supplier Management & Pricing: Managed supplier relationships, negotiated costs, and handled comprehensive project pricing to optimize budget allocation and maximize profit margins.
• On-Ground Event Coordination: Acted as the main on-ground coordinator during live events, overseeing logistics, managing timelines, and ensuring flawless execution.
• Corporate Giveaways & Custom Booths: Managed projects specializing in premium corporate gifts and the custom design, manufacturing, and production of branded exhibition booths.

Account Executive at Bird Milk Advertising Agency (2022-01 – 2023-08)

• Client Relationship Management: Acted as the primary daily point of contact for clients, managing ongoing communications, maintaining strong relationships, and ensuring high satisfaction.
• Cross-Functional Coordination: Attended internal strategy meetings and client briefings, effectively translating client requests into actionable tasks for the creative and production teams.
• Project Delivery & Timeline Control: Monitored the daily workflow of internal teams to ensure all deliverables were aligned with client briefs and successfully delivered on time.
• Diversified Portfolio Management: Managed and grew accounts across various competitive industries, including Food & Beverages, Automotive, Detergents/Household Cleaning, and Batteries & Lighting products.

Sales Account Executive & Moderator at Baladi Meat (E-commerce Platform) (2021-05 – 2021-12)

• Client Retention & Acquisition: Maintained continuous communication with existing clients to drive repeat purchases while actively reaching out to new prospects, updating them on the latest offers and promotions.
• Platform Moderation: Acted as the primary page and website moderator across Facebook and the e-commerce platform, converting chat inquiries into direct sales.
• End-to-End Order Management: Handled the complete order lifecycle, from receiving requests and confirming details to coordinating logistics for accurate and timely dispatch.
• Post-Purchase Follow-up & QA: Managed the post-delivery feedback loop, contacting customers to track satisfaction and maintain high standards of customer experience.

Account Executive at Silver Screen Advertising Agency (2020-06 – 2021-02)

• Client & Agency Liaison: Conducted internal team alignment meetings and external client briefings, serving as the main daily point of contact to maintain seamless relationships.
• Campaign Workflow & Delivery: Managed the end-to-end campaign execution process, from translating client briefs to creative teams, to transferring approved assets to moderation teams for social media publishing.
• Cross-Functional Collaboration: Collaborated closely with content creators, designers, and social media managers to ensure all campaign elements strictly adhered to client requirements.
• Specialized Portfolio Management: Successfully managed a diverse client portfolio across competitive sectors, including Home & Kitchen Appliances, Restaurants & Cafés, Specialty Pastry & Cake Shops, and Household Detergents.

B.Sc. in Business Administration – New Cairo Academy (2016 – 2020)

Diploma in Social Media Marketing – Online (2021 – 2021)

Masterclass in Prompt Engineering for AI Tools – Online (2026 – 2026)