Alejandro Blanco Sacaluga

B2B commercial professional with experience in business development, strategic partnerships, account management, and consultative sales. Strong track record in building long-term relationships, managing key accounts, negotiating commercial agreements, and collaborating cross-functionally to support revenue growth and sustainable business value.

Events Planner at Freelance (2025-10 – Present)

• Managing freelance event projects, including client acquisition, supplier coordination and event execution.

Events Planner at Freelance (2024-12 – 2025-06)

• Managed client acquisition and consultations to identify specific event requirements and deliver tailored proposals.
• Handled venue sourcing and contract negotiations, securing competitive pricing and commission structures with suppliers.
• Supervised on-site event execution, ensuring all logistics and services were delivered according to the agreed terms.

Account Manager at Cubro (2025-07 – 2025-10)

• Increased conversion rates through strategic CRM usage, proactive follow-up, and continuous optimisation of the commercial funnel.
• Increased closing rates through a consultative approach that aligned expectations, budget, and project feasibility.
• Advised clients on the optimal kitchen design, connecting aesthetics, functionality, and pricing to drive conversion

Business Development at Fever (2022-09 – 2024-11)

• Expertly manage contract negotiations with potential and existing clients, ensuring sustainable economics and long lasting value for both parties and expanding the client network.
• Effectively manage key partners such as RIU, Hard Rock or Candlelight performing strategic analysis of these collaborators to optimize sales and marketing strategies for associated events.
• Management and organization of communication campaigns through the Secret Media Network platform.

Market Specialist at Fever (2022-06 – 2022-09)

• Help achieve the Fever Business Development targets.
• Optimize the strategies and resources of the sales for the markets' development.
• Analyze and prioritize all the new and existing leads.
• Maintain the flow of information between the other departments and the sales force and preserve the company's strategy.

Lead Generation at Fever (2021-11 – 2022-06)

• Search for new business opportunities.
• Member of the music department for the active search of relationships with potential partners in the Iberian market.
• Contribute with new lead generation strategies, by strengthening relationships with partners and analyzing relevant data.

Business Development at Fever (2016-09 – 2022-05)

Degree in Business Administration in Business Administration – Universidad CEU San Pablo (2016-09 – 2022-05)