Marketing Executive
Envía una oferta de trabajo directamente a este candidato
Creative marketing executive with the ability to lead global teams and develop and improve marketing operations. Experience driving business growth, penetrating new markets, and growing new product lines through integrated marketing and business development strategies. Record of identifying opportunities to gain market share, grow demand and engage target customers. Proven ability to study market, customer, and competitor trends and lead multi-channel campaigns.
Head of Business Unit at Jeff, Spain
Jeff, is a SaaS/Tech company growing franchises focused on Laundry, Coffee and Fitness services. Jeff has more than 2000 stores in 40 countries across APAC, EMEA and LATAM.
Head of Product Marketing at Jeff, Spain
Develop the B2B2C marketing strategy, tools and brand assets.
Lead a team of 20 marketing professionals to develop and implement marketing automation solutions for the franchisees.
Manage the CRM strategy to optimize customer lifecycle.
Supervise the company's Design and Social Media teams to ensure brand consistency and strategy
Create the marketing playbook for each business vertical and generate their value proposition.
Global Head of Marketing at Jeff, Spain
Responsible for identifying and executing high-priority strategic communications, operational projects and go-to-market strategies across APAC, EMEA, and LATAM.
Lead a Marketing Managers team into executing B2C marketing activities at a country level. Responsible for CAC and churn KPIs.
Design the PR and communication strategies to supervise agencies at a regional level.
Oversee the digital & offline acquisition efforts to balance a US$ 4 million budget.
Communications Consultant, Mexico City & Buenos Aires
Manage product/brand launches in new markets. Efforts included international event organization, media management, and influencer strategy.
Clients: Moroccanoil, G-shock and Riot Games Regional PR Manager at Links Worldgroup, Miami
Lead a remote team of 5 Latin American marketing executives to implement offline and online media awareness campaigns. Scope countries: Chile, Peru, Argentina, Colombia, Mexico.
Plan a develop strategies to increase media exposure and support strategic marketing initiatives. Efforts included FAM trips, press conferences and thought leadership.
Propose messaging and creative material to generate media buzz and interest
Clients: KAYAK, Roku, HTC, Safilo, Jetblue, and Marriott.
General Manager and Co-founder at TOC Asociados, Lima
Responsible for administrative duties, hiring and leading teams, and generating business.
Build processes from proposals to reporting.
Oversee PR campaigns from creative brief to implementation and delivery.
Participate in client's business strategy meetings to suggest PR solutions for their needs.
Clients: Samsung, SOS Children's Villages, Ministry of the Interior
Additional Experience
Head of Marketing at the most iconic Peruvian circus La Tarumba.
Category manager (chocolates) in the biggest confectionery company in LATAM, ARCOR
Account director in communication agencies.
