Francesc Guillamon Jaime

Experienced commercial professional with over a decade of expertise in the veterinary market. Skilled in developing commercial strategies, delivering trainings, and implementing sales plans through the definition and monitoring of targets and KPIs. Proven track record of successfully introducing new products to both national and international markets.

Recognized for building strong partnerships and fostering long-term business relationships. Aimed to make an impact and improve the welfare of animals' lives and their families.

Veterinary Account Manager at ÁLTIMA (2025-02 – Present)

• Strategic direction of the business plan for Áltima's pet division, a leading funeral services company in the region
• Creation and definition of the project's financial and strategic model
• Identification and development of operational needs and internal protocols: implementation of IT systems, selection and negotiation with suppliers, and compliance with current legislation
• Establishment of commercial contacts with clients and strategic partners
• Cross-departmental coordination for the launch and consolidation of the new service

International Sales Manager at INDIBA (2022-05 – 2025-02)

• Sales Manager of Indiba and K-Laser, therapy equipment for the veterinary market (small animals and horses)
• Designing and executing medium- to long-term sales plans across the European market
• Managing 8 distribution partners, expanding into new regions and overseeing direct sales to key customers
• Establishing and monitoring performance through weekly KPIs and objectives to ensure alignment with business goals
• Representing the brand in national and international fairs and congresses, delivering lectures, engaging with customers and building relationships
• Developing strategic plans for the Medical and Marketing departments, while providing trainings and overseeing sales representatives
• Utilizing CRM (HubSpot) for lead generation, pipeline management and tracking customer interactions to support data-driven decision-making and optimize sales processes

Vet Account Manager at BIOTECH TRICOPHARMING RESEARCH (2020-01 – 2022-05)

• Product manager of Artennua, a food supplement for animals
• Managing design and execution of the product launch, including market research, production process, pricing, sales channels in the European Market
• Successfully established distribution channels in 5 European countries
• Defining yearly forecasts, sales KPIs, and tracking performance with CRM (Holded)
• Leading further product development in cooperation with universities, conducting clinical studies and overseeing the follow-up results

Territory Sales Manager at ATRAMAT EUROPA (2018-06 – 2020-01)

• Field sales of surgical materials to veterinary centers
• Guidance and advice for customers
• Further development of the product portfolio with suppliers based on the market needs
• Commercial support for other sales agents

Sales Agent at ASPAD (2017-02 – 2018-06)

• Responsible for veterinary chart covered by pet insurance policies
• Agreements with centers throughout the national territory
• Technical support to centers

Veterinari Assistant at ASSIS VETERINARIA – NATUR CENTER – PROVITAS (2012-10 – 2017-02)

• Vet assistant in all clinical procedures
• Selling pet medicine, food, accessories and health insurances
• Negotiation of prices with suppliers
• Marketing actions: Web design, social networks, AdWords

Bachelor of Environmental Sciences in Environmental Sciences – Universidad de Barcelona (2005-09 – 2011-01)

Veterinary Assistance Course in Veterinary Assistance – CIM Formación Barcelona (2011-09 – 2012-07)