Tersoo Adi

Dynamic and versatile Operations and Brand Management professional with over 8 years of experience driving business growth, optimizing administrative workflows, and elevating customer relationships across diverse sectors. Adept at orchestrating digital marketing strategies, managing key stakeholder relations, and leading cross-functional teams to meet strict corporate objectives.

Brands and Digital Marketing Executive - TERADI BEAUTY OUTFIT

(2020-01)

• Spearhead the end-to-end design and execution of digital marketing campaigns, successfully expanding the brand's digital footprint and market share.
• Utilize data-driven insights to create targeted web and social media content, resulting in increased brand awareness and consumer conversion rates.
• Align creative marketing initiatives with core business growth metrics, ensuring consistent scaling of online operations.

Business Manager - RETMED PHYSIOTHERAPY AND WELLNESS CENTER

(2019-01 - 2020-12)

• Overhauled day-to-day administrative operations, implementing a robust reporting system and ensuring asset preservation for critical medical and physiotherapy equipment.
• Partnered with head medical staff to direct patient intake, optimize scheduling matrices, and manage confidential health records, significantly improving facility efficiency.
• Supervised support staff to maintain rigorous health, safety, and cleanliness standards, while executing strategic follow-up campaigns that increased client retention via promotional incentives.

Customer Relationship Manager - MATT CHUONOR ENTERPRISE LIMITED

(2020-01 - 2020-12)

Contract position

• Managed a high-value portfolio of existing business accounts through structured visitation cycles, professional correspondence, and proactive account management.
• Compiled and presented weekly and monthly business performance and pipeline reports directly to executive management to inform strategic decision-making.

Business Development Analyst - EKHIAM VENTURES LIMITED

(2018-01 - 2019-12)

• Authored comprehensive business analysis and forecasting reports utilized by senior leadership for strategic corporate planning.
• Identified emerging client pain points and engineered tailored operational roadmaps to deliver immediate, high-impact solutions.

Client Service Officer / News Reporter (NYSC) - OGUN STATE TELEVISION

(2015-01 - 2016-12)

• Provided high-level administrative support to the Head of Retail Operations; managed departmental procurement, filing structures, and executive correspondence.
• Conducted rigorous competitor analysis within the media sector; reported on key live news events and successfully brokered corporate advertisement contracts.

Office Support Officer (Intern) - AFRO-TOURISM

(2014-01 - 2015-12)

• Managed and optimized digital web assets and imagery using Adobe Photoshop to align with the corporate website's UI/UX standards.
• Maintained critical external contacts, ensuring a customer-centric approach to digital product and service delivery.

Bachelor of Science (B.Sc. Hons) - Mass Communication - University of Lagos (2014-12)

Senior Secondary School Leaving Certificate (SSCE) (2010-12)